This study is conducted to determine the impact that job stress (job conflict, work overload, inadequate reward policy and job burnout) has on teacher's job outcomes (employee loyalty and employee performance). In order to explain the relationship among the variables, hypothesis testing was used since the study is causal. This paper focuses on teachers of five best intermediate level colleges of Lahore and a sample size of 100 respondents. The independent variable of the study is work related stressors (job conflict, work overload, inadequate reward policy, and job burnout), while dependent variable is teachers' performance (employee loyalty and employee performance). SPSS version 20 was used for the initial analysis of collected data (descriptive statistics, reliability analysis, and correlation). Furthermore, SEM using AMOS is applied for checking the fitness of the model as well as the relationship among dependent and independent variables. The analyzed results show impact of all independent variables on dependent variables. However, job conflict, job burnout, and inadequate reward policies have significant impact on teacher's performance. The largest influence comes from job conflict and job burnout on employee loyalty and inadequate reward policy on employee performance.
Brand loyalty has been an important factor for quite a while in marketing structure of the organizations. Organizations tend to achieve brand loyalty through employing different strategies and by engaging customers to produce a sense of belongingness among them regarding the brand. One of the major sector that has shown a great trend and growth in recent era is the apparel industry of Pakistan. However, little studies have tried to conceptualize and check the influence of brand related concepts on the brand loyalty in Pakistan. Current study has tried to check the influence of Brand Reputation, Brand Identification, Brand Equity and Brand Effect on Brand Loyalty. An important contribution of the study was to consider the brand affect as the mediating variable among the Brand Reputation, Brand Identification, Brand Equity and Brand Loyalty. 180 questionnaires were distributed among the students of the universities and the 166 valid questionnaires were considered for the data analysis giving use response rate of 92%. Correlational and regression analysis was used to check the influence of the independent variables on the dependent variable while package of Preacher and Hayes 2016 was used for the mediation analysis. Limitations and Future Directions have been discussed in the study as well.
Introduction: Education plays its important role in the success of a human in each and every discipline. Education provides those abilities to the employees that increase their skills, developmental level of employees and physically prepare them. For the successful management in education sector it is just not required the relevant educational management knowledge, but it is also required the effective
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