Trust is just as essential to online business as it is to offline transactions but can be more difficult to achieve-especially for newer websites with unknown web vendors. Research on web-based trust development explains that web vendor trust can be created by both cognitive and affective (e.g., emotion-based) influences. But under what circumstances will emotion or cognition be more dominate in trust establishment? Theory-based answers to these questions can help online web vendors design better websites that account for unleveraged factors that will increase trust in the web vendor. To this end, we use the Affect Infusion Model and trust transference to propose the Affect-Trust Infusion Model (ATIM) that explains and predicts how and when cognition, through perceived website performance (PwP), and positive emotion (PEmo) each influence web vendor trust. ATIM explains the underlying causal mechanisms that determine the degree of affect infusion and the subsequent processing strategy that a user adopts when interacting with a new website. Under high-affect infusion, PEmo acts as a mediator between PwP and vendor trust; under low-affect infusion, PwP primarily impacts trust and PEmo is dis-intermediated. We review two distinct, rigorously validated experiments that empirically support ATIM. To further extend the contributions of ATIM, we demonstrate how use of specific contextual features-rooted in theory and that drive one's choice of affect infusion and cognitive processing-can be leveraged into a methodology that we propose to further enhance user-centered design (UCD). We further detail several exciting research opportunities that can leverage ATIM.
Enterprise architecture (EA) frameworks offer principles, models, and guidance to help one develop an EA program. Due to EA's flexible and abstract nature, there is a proliferation of EA frameworks in practice. Yet, comparison studies to make sense of them are far from satisfactory in that they lack a theoretical foundation for comparison criteria and do not meaningfully interpret the differences. In this paper, I propose a comparison approach using EA essential elements-the underlying key features of EA programs-to distinguish EA frameworks. Based on the extant literature, I identify eight elements, each with its own theoretical justification and empirical evidence. I illustrate how to use these elements to evaluate eight popular EA frameworks. The results show three ideal types of EA frameworks: technical, operational, and strategic EA. Each type has a different focus, set of assumptions, and historical context. The essential elements offer a more systematic way to evaluate EA frameworks. In addition, they shift attention from the maturity models often used in EA development to focus on particular EA elements being implemented by organizations.
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