Impact is a secondary effect brought on by the adoption of a plan or strategy. The Indonesian economy has been significantly impacted by the COVID-19 outbreak. Moreover, MSMEs are among the most severely impacted economic sectors. One of the regencies with a sizable number of MSMEs is Purbalingga. People are being pushed to adjust to rather rapid digital advancements as a result of the COVID-19 epidemic. Therefore, the study aims to examine and describe in detail how digitalization has affected MSME actors in the age of forming new habits, particularly in the Purbalingga Regency. This study used a qualitative research design with procedures for collecting data from in-depth interviews, observations, and documentation. Purposive sampling was used to choose research participants, and interactive analysis was used to analyze the data. The findings of this study suggest that MSMEs in Purbalingga Regency have been more negatively impacted by the COVID-19 epidemic than other groups. For instance, there has been a sharp decline in MSME incomes and a rise in layoffs as a result of MSMEs’ inability to pay for their personnel. The Purbalingga Regency government has implemented e-commerce, specifically through ”Tuka Tuku Purbalingga,” as one of its strategies for saving MSMEs. However, the MSME actors in Purbalingga Regency have faced new challenges as a result of digitalization. This is because some MSME actors in Purbalingga Regency continued to face technical gaps and restricted internet access. Keywords: impact, digitalization, MSMEs

Indonesia is one of many nations whose economies have been crippled by the COVID- 19 outbreak. The reduction in per capita income, which has an effect on the community’s social resilience, is directly impacted by COVID-19. Through community-based tourism, this study intends to identify the social resilience strategy in Banyumas District, Banyumas Regency, in the age of habit adaption. In-depth interviews, documentation, and observation are the three methods of data collection using qualitative approaches. The study’s findings suggest that the COVID-19 pandemic is to blame for a region’s declining socioeconomic resilience, particularly for the welfare of those who depend on the tourism industry. The Banyumas District government’s ”Peken Banyumasan” community-based tourism initiative is employed as a tactic to sustain socioeconomic resilience in Banyumas District, Banyumas Regency. Community-based tourism has not yet completely realized its potential. This is a result of Ketenger Village’s lack of community involvement and the Regional Government’s dominance as the event organizer and planner. Keywords: covid-19, community-based tourism, social resilience