This study aims to know the effect of competence and motivation on the performance of employees of ArgaMakmur Hospital, North Bengkulu. The object of this research is the employees of ArgaMakmur Hospital North Bengkulu, with the sampling method in this research is the total sampling method. The number of respondents in this study were 338 people. Data collection method in this study used questionnaires and observations. The data analysis technique used is multiple linear regression, the coefficient of determination (R2), and hypothesis testing. By using research test data analysis techniques, it can be concluded that competence (X1) and motivation (X2) have a positive effect on employee performance (Y) of ArgaMakmur Hospital North Bengkulu, this is proven by the multiple linear regression equation Y = 5.947 + 0.536 (X_1 ) + 0.261 (X2). In the results of multiple linear regression analysis, it shows the magnitude of the effect of the competency (X1) and motivation (X2) variables is positive on employee performance (Y) at ArgaMakmur Hospital, North Bengkulu, which is shown by the value of Adjusted R2 is 0.522. This means that the magnitude of the effect of the competency (X1) and motivation (X2) variables in this study is only able to affect the employee performance variable (Y) by 52.2% and 47.8% which is affected by other variables that are not included in this study. With the results of the hypothesis test, the competence has a significant effect on employee performance with the results of the t-test value of 0.000 <0.05.Work motivation has a significant effect on employee performance, with the results of the t-test show the value of t-sig is 0.000 <0.05, and the competence and motivation for employee performance simultaneously have a significant effect on employee performance. This is proven by the f-test which shows the F-sig value of 0.000 <0.05.  Keywords: Motivation, Working Discipline, Employees, Performance.

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Penelitian ini bertujuan untuk mengetahui pengaruh Pengetahuan dan Sikap terhadap Kesadaran Berperilaku Keselamatan dan Kesehatan Kerja (K3) pada Pabrik Tahu Kota Bengkulu. Penelitian ini menggunakan metode kuantitatif.            Berdasarkan hasil analisis regresi linier berganda didapat persamaan regresi Y = 0.578 + 0.230 (X1) + 0.645 (X2). Artinya terdapat pengaruh positif antara pengetahuan dan sikap terhadap kesadaran berperilaku K3. Besarnya koefisien determinasi sebesar 0.861 atau 86,1% terhadap kesadaran berperilaku Keselamatan dan Kesehatan Kerja (K3) (Y). Hasil hipotesis (uji t) pada variabel pengetahuan (X1) terhadap Y mempunyai nilai tsig 0,018 < 0,050 dan variabel sikap (X2)terhadap Kesadaran Berperilaku Keselamatan dan Kesehatan Kerja (K3) (Y) mempunyai nilai tsig 0,000 < 0,050 menjelaskan bahwa adanya pengaruh yang signifikan antara pengetahuan dan sikap terhadap Kesadaran Berperilaku Keselamatan dan Kesehatan Kerja (K3) (Y). Hasil uji F menunjukkan nilai Fsig 0.000 < 0,050 yang menjelaskan bahwa secara simultan variabel pengetahuan dan sikap berpengaruh signifikan terhadap kesadaran berperilaku Keselamatan dan Kesehatan Kerja (K3) (Y). Kata Kunci : Pengetahuan, Sikap dan Kesadaran Berperilaku Keselamatan dan Kesehatan (K3).

                      ABSTRACTThis study aimed to determine the effect of Service Excellence, customers’ experience and Brand Trust toward customers’ loyalty to Grab service users Bengkulu city. This study used a sample of 95 online grab motorcycle taxi consumers in Bengkulu city. The data collection techniques used a questionnaire. The analysis technique of this study used multiple linear regression, coefficient of determination and hypothesis testing. The results of multiple regression research show a positive direction, namely Y = 0.261 + 0.209 X1 + 0.335X2 + 0.261 X3. The determination coefficient test of the adjusted R square is 0.476. This means that X1 (Service Excellence), X2 (customers’ experience) and X3 (Brand Trust) have a contribution to customers’ loyalty (Y) by 47.6% while the remaining 52.4% is influenced by other factors that are not examined in this research. The results of the hypothesis test partially show that Service Excellence has a positive and significant effect toward customers’ loyalty to Grab service users in Bengkulu city. Customers’ experience has a positive and significant impact on customers’loyalty to Grab service users in Bengkulu city. Brand Trust has a positive and significant effect toward customers’ loyalty to Grab service users in Bengkulu city. Simultaneous hypothesis test results show that Service Excellence, customerS’ experience and Brand Trust have a positive and significant effect toward customers’ loyalty to Grab service users in Bengkulu city.Keywords: Satisfaction, Trust, and Purchase Intention

This study aimed to determine the effect of service quality, facilities,  prices toward customers’ satisfaction of Adem Resto Restaurant in Bengkulu City. This study used qualitative research method. The total sample of this research was 90 customers of Adem Resto Restauran in Bengkulu City that taken by using accindental sampling technique. The data was collected by using observation and questionnaire. The data was analyzed by using multiple regression analysis and coefficients of determination. The results of the research show that the regression equation analysis is Y= 0.761 + 0.335 (X1) + 1.237 (X2) + 0.683 (X3) The value (constant) of 0.761 means that if the variables of Service Quality (X1), Facilities (X2) and Price (X3), equal to zero, the variable satisfaction of the congregation (Y) will remain at 0.761. The regression coefficient of Service Quality (X1) of 0.335. It states that every one unit increase in the value of the Service Quality variable can increase the value of the variable satisfaction of pilgrims (Y) by 0.335 assuming that the Facility (X2) and Price (X3) variables are considered constant or = 0. The Facility regression coefficient (X2) of 1,237 states that every one unit increase in the value of the Facility variable can increase the value of the pilgrim satisfaction variable (Y) by 1.237, assuming that the variables of Service Quality (X1) and Price (X3) are considered constant or = 0. Price regression coefficient (X3) of -0.683 states that every one unit decrease in the value of the Price variable can increase the value of the variable satisfaction of pilgrims (Y) by 0.683, assuming that the variables of Service Quality (X1) and Facilities (X2) are considered constant or = 0.