Social transformations related to digital technologies and new media offer significant challenges to education. The school is no longer the leading space, the ways of knowing and producing knowledge are expanded and diversified, and communicative practices they become more complex. This makes it necessary to examine the skills and learning that should be promoted to act and participate in media and digital scenarios. The article presents a review critical conceptual about media literacy and learning from Latin American traditions, American and European, based on the compilation and analysis of publications that deal with the two last decades. A reading is proposed that integrates theoretical contributions from both communication and of Education. Literacy is understood as a social practice that implies construction and social consensus for the generation and negotiation of meanings, thanks to the mediation of language; processes that are achieved from learning. .
The new information technologies allow the generation of interaction environments that provide new communication mechanisms and exchange of information with a computer; Virtual Reality (VR) is part of this technological revolution. VR is a powerful technology whose applications in everyday life are endless, which is why deals with increasingly complex topics, among which are the behaviours of individuals in society. Virtual reality has managed to have a great psychological impact because it can trick the brain into experiencing sensations that they are not real, but that they seem it, allowing recreating situations with the objective of analysing, treating and influencing social behaviours. In this sense, VR allows even a higher degree of exposure than would be possible in vivo, given that manipulation of a virtual environment facilitates emphasizing those situations to investigate; that is why the sense of presence is a key aspect. This work proposal aims to analyse the social behaviours that could be influenced by the use of virtual reality, with the intention of incorporating it as an alternative tool to deal with problems related to social behaviours.
The caste system has been a prominent feature of Indian society for thousands of years, and continues to shape the social, economic, and political landscape of the country. The media has a powerful role to play in shaping public opinion, and its portrayal of caste issues can have a significant impact on the way people think and act. In this research paper, we explore the complex relationship between the caste system and Indian media, and the challenges and opportunities facing the industry in addressing caste-related issues. We provide a historical overview of the portrayal of caste issues in Indian media, discuss the current scenario in Indian media with respect to caste-related issues, examine case studies of how caste-related issues have been portrayed in Indian media, and explore the way forward for Indian media in addressing caste-related issues.
The Indian media industry is currently undergoing a significant transformation with the advent of Artificial Intelligence (AI). AI has the potential to revolutionize the way news stories are produced and consumed, providing new opportunities for innovation and growth. However, it is also important to consider the challenges that come with implementing AI in the Indian media industry. This research aims to provide a comprehensive examination of the future of the Indian media industry in the age of AI. The study will analyse the current state of AI in the Indian media industry, focusing on its impact on efficiency, cost-effectiveness, personalization, multilingual news production, real-time news generation, and combat against misinformation. Additionally, the research will also explore the challenges that come with the adoption and implementation of AI in the Indian media industry, such as job losses, ethical concerns, lack of understanding, data, and infrastructure. The study will use both primary and secondary data sources, including interviews with industry experts, case studies of media organizations that have implemented AI, and a review of relevant literature. The research will provide valuable insights for media organizations, policymakers, and researchers on the opportunities and challenges of AI in the Indian media industry, and how it is shaping the future of the industry.
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