Introduction. At present, both in economically developed and developing countries, there is a trend of too high mortality rates from diseases of the circulatory system. In modern conditions, the activities in health care more apply on the detection and treatment of diseases. So far, special attention needs to be paid to strengthening the personal responsibility of citizens for their own health and targeted sanitary and hygienic training of the population on measures to overcome bad habits by existing medical prevention services. The purpose of study is to analyze some actual problems of the management of preventive care for the population of the Russian Federation. In the context of this study, an in-depth analysis of theoretical materials was carried out, during which 21 literature sources and 8 normative legal documents were analyzed, bibliographic, information-analytical method, content analysis and comparative analysis method were used. The article considers the current state of the management of preventive work among various age groups of the population. Indicators that characterize the quality and availability of this type of assistance are proposed. In the course of the study, an analysis of relevant publications and individual regulatory legal documents determining the procedure and management of preventive measures in Russia was carried out. Conclusions. To date, no an information environment created to contribute to the formation of a healthy lifestyle culture among the population, especially among young people. An objective situation of disinterest of the population in taking care of their own health remains. Often there is no personal responsibility of people for their health. The formation of a unified systematic approach to the management of preventive activities will improve the quality of medical services to the population of various age categories.

At present, besides of the particular important preventive orientation of the health service, the creation of a unified preventive environment in society becomes the most relevant. According to the official statistical data, unfavourable trends of increasing in primary and common morbidity are noted. In adolescent group of population, the propagation of diseases of endocrine system (obesity, diabetes mellitus) and of urogenital system intensively increases. Among adult population as previously the first place belongs to diseases of cardiovascular system. With the purpose to change existing conditions, the priority attention is to be focused on processes of sanitary hygienic education of children and adolescent population and measures of overcoming harmful habits, and the implementation of new technologies into functioning of public health and medical prevention centers. The purpose of the study is to determine possible basic directions of development of public health and medical prevention centers in the Russian Federation as examplified by management of prevention of non-communicable diseases in population of various age categories. Material and methods. The theoretical material of the research was the Federal legislation, normative and legislative acts, scientific publications of such bases as eLibrary (RSCI), CyberLeninka, MedLine, Scopus. In the course of this research, bibliographic, informational and analytical method, content analysis, and a comparative analysis were applied. The certain characteristics of public health and medical prevention centers activities for different age groups were systematized and presented as exemplified by management of prevention on non-infectious diseases in population, main directions of development of these medical institutions were determined, considering current demographic situation and implementation of new health-saving technologies. Conclusions. The analysis demonstrated the introduction of new management technologies and tools in public health and medical prevention centers will increase the interest of patients in their health, awareness of the population of different age groups about the existence of these medical institutions, and ensure preventive activity of citizens.