In the past few years, there has been a sharp increase in the need for both conceptualizations and applied research on the current radical reformatting of urban mobility. Some of the emerging trends were unexpected and poorly predictable. And the formation of a new niche for rental services of electric scooters is perhaps the most vivid example. A whole new industry has emerged in the urban spaces of North America and Europe in a matter of months, demonstrating a tangible paradigm shift in the field of transport systems for reasons of both technological nature and cultural transformations. The combination of the factors and trends that led to the changes that have already taken place is in itself of considerable interest. The non-standard logic of the economic efficiency for the sector of electric scooters sharing still causes a lot of controversy. Skeptics point to the possibility of unwarranted hopes for investors who have rushed into rapidly scalable venture projects. Optimists, on the other hand, insist that the fast-growing sector of electric scooter sharing is a natural new milestone for uberazation. The publication proposes a systematization of favorable conditions for the industry, especially in the context of current and promising technologies of industry 4.0, which, as argued, will allow the industry to survive, ensure operational and financial sustainability – and eventually gain a stable foothold within the updated configuration of multimodal urban transportation. Moreover, there are already well-based hopes for a full-scale revolution of micro-mobility, as the development of small means of mobility in urban environments becomes both irresistible and irreversible. Especially significant improvements could be expected from platform solutions based on integration in applications of both individual offers of scooter sharing operators and multimodal packages. As in other forms of sharing economy, such technologies and tools like dynamic pricing, tariff optimization, reliability improvements, increasing autonomy of electrical engineering, integration, aggregation of user queries, neural networks, other techniques of Big Data uphold expectations that the competitive advantages of rental services of electric scooters will increase in the coming years.
This chapter focuses on the specificities of Arctic tourism in the geographical peripheries of Russia, and highlights both the potentials and challenges for tourism development in the Arctic islands and mainland territories. The description of Russian Arctic tourism is structured in accordance with the triple-bottom-line sustainability. Also examined are the tourism implications of the growing military presence in Russia's Arctic regions.
The tasks of increasing the international competitiveness and export of Russian education within the framework of national development priorities are inextricably linked with the need to create a favorable environment for the adaptation of international students based on ecosystem and stakeholder approaches. The development of an integral and multidimensional model of the Russian intercultural adaptation ecosystem for universities and other educational organizations should take place with full recognition of the values of external and internal internationalization in all activities in order to form long-term key competencies. The model of the intercultural adaptation ecosystem should become a matrix and, in a way, a framework solution from the point of view of the strategic development of universities in the global world, taking into account rethinking and sophistication of their mission as a social institution in global partnership.The article offers a comprehensive vision of a model of an intercultural adaptation ecosystem of the educational organization with two contours – internal and external. The internal contour includes four components: values, practices, processes and structures. The external contour of the intercultural adaptation ecosystem of an educational organization also includes four components: inner Russian educational collaborations, international cooperation, interaction with national and cultural communities, and recommendations for authorities.The authors offer a detailed analysis of the factors and priorities of the necessary organizational changes in Russian universities in the context of the tasks of intercultural literacy skills’ strategic development for all participants and stakeholders of the educational process with further transformation into the competence of cultural intelligence.
The article deals with the development of approaches to the improvement of digital technology in the tourism sector. It is revealed that the improvement of digital technology in the tourism sector acquires a variety of manifestation forms, which include online purchase of ready-made tours formed by tour operators, as well as the development and implementation of mobile applications, designed, among other things, for tourists, digitalization of self-designed tours through the creation of online schools for novice travelers. It is proved that the digitalization of tourism will be accompanied by a further process of displacement of traditional companies with offline offices from the tourist market, and the development of tours designed according to the parameters individually set by each specific client. Consequently, tourist organizations, which will be able to provide to consumers best customization in the provision of tourist services, will gain competitive advantages.
In recent years, the problem of inadequate concretization of the paradigm of sustainable tourism, its low operationalization and instrumentalization in the context of tourist systems management at various levels has become widely recognized. The publication focuses on the systematization of the perspectives and effects of sustainable tourism management – with a major purpose of demonstrating their extremely wide practical importance in developing strategic managerial solutions in the tourism industry.The article summarizes more than fifty basic specific perspectives (problems) of sustainable tourism, which it is expedient to systematize and structure in the context of strategic management of tourist systems. As a first discussion option, this publication proposes a classification-grouping of sustainable tourism management applications, structured around four groups of perspectives: 1. macro- and meso-economic, 2. institutional, 3. socio-cultural and environmental, 4. microeconomic perspectives. As an important addition, the study suggests a generalization of the main effects in the field of sustainable tourism, which should be taken into account in the development of tourist systems. Further, some explanations are given regarding the specifics of some of the central and most problematic managerial aspects of sustainable tourism in the context of the Russian tourism and hospitality industry development.The publication also touches upon the issues of further incorporation of sustainable tourism's managerial applications into strategic decision-making, outlining the main promising scientific and practical areas. In addition, the article argues that through the sustainability paradigm unique advantages and high competitiveness of tourism systems can be achieved and ensured in the most accurate and precise way.
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