Of growing interest in the area of improving the search experience is the collection of implicit user behavior measures (implicit measures) as indications of user interest and user satisfaction. Rather than having to submit explicit user feedback, which can be costly in time and resources and alter the pattern of use within the search experience, some research has explored the collection of implicit measures as an efficient and useful alternative to collecting explicit measure of interest from users.This research article describes a recent study with two main objectives. The first was to test whether there is an association between explicit ratings of user satisfaction and implicit measures of user interest. The second was to understand what implicit measures were most strongly associated with user satisfaction. The domain of interest was Web search. We developed an instrumented browser to collect a variety of measures of user activity and also to ask for explicit judgments of the relevance of individual pages visited and entire search sessions. The data was collected in a workplace setting to improve the generalizability of the results.Results were analyzed using traditional methods (e.g., Bayesian modeling and decision trees) as well as a new usage behavior pattern analysis (“gene analysis”). We found that there was an association between implicit measures of user activity and the user's explicit satisfaction ratings. The best models for individual pages combined clickthrough, time spent on the search result page, and how a user exited a result or ended a search session (exit type/end action). Behavioral patterns (through the gene analysis) can also be used to predict user satisfaction for search sessions.
The Internet has enabled global growth in the use of virtual communities. Virtual communities provide Internet researchers with an excellent opportunity to study human communication across different conceptualizations of community, different technologies, and different cultures. This article introduces a theoretical framework called the Community Embodiment Model (CEM) to better understand the nature of the virtual community. It is proposed that CEM can help us better understand how participants interact with virtual communities by defining interaction within virtual communities as beginning with a conceptualization of community (imagined community) that embodies a continuum of virtuality/physicality. This article also describes a pilot study, as part of a wider research project, that used CEM as its theoretical framework. Keywords: Community Embodiment Model; virtual community; imagined community; physical community; Internet; continuum of virtuality/ physicality Fifteen years ago in popular culture, people were just getting used to the idea that computers could project and extend a person's intellect. Today people are embracing the notion that computers may extend an individual's physical presence. -Sherry Turkle (1995, 20) The Internet is a global phenomenon that arguably changes the nature of how both individuals and communities develop and function on a daily basis.
This article describes specific language experiences of three college writing teachers and the classroom practices that have resulted from these experiences. The authors want to raise awareness of linguistic diversity in writing classes and to help teachers connect with their own language experiences in order to integrate policies and practices that value students' own language varieties.
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