This research aims to analyze the role of product quality and price perception in affecting purchase decision. The object of this study is Milkmo, which is a startup business that offers milk-based drink coated with chocolate syrup. This research distributes as many as 97 questionnaires to majority of male and female respondents aged 15 to 25 years old, using purposive sampling method. This research uses quantitative method by using multiple linear regression analysis. Based on the result of the research, it can be concluded that product quality and the perception of each price have significant effect on purchase decision of Milkmo product, therefore all hypotheses were upheld. This implies that the business owner should improve the quality of the product and set the price of the product carefully so they would not be rivaled by their competitors.

Supply chain management has evolved into value chain management driven by consumer needs. Besides pursuing increased efficiency, it recognizes the importance of consumer needs and attempts to capture the intricacies of consumer value as a source of differentiation and competitiveness in the supply chain. The purpose of this study is to look at the effect of supply chain practices on PT. Mighty only son. This study uses a quantitative method with 30 respondents consisting of all non-driver staff. Based on the results of research on customer relationship variables, information quality, information technology can be concluded that these variables have an impact on business performance partially.

Entrepreneurship education has received special attention from Indonesia government in the last 10 years. It is one of the government programs to increase the number of entrepreneurs to support Indonesia’s vision to become a developed country in 2045. Research on gender issues and women entrepreneurship have attracted attention, thus increased tremendously. Yet, there are still few scholars whose research is about the relationship between gender and entrepreneurship academic performance, especially in Indonesia. This study aims to compare entrepreneurship subject final score, using gender and academic year as the independent variables. The data used in this study is secondary data taken from the academic system. There are 3336 data used in this research. There are four levels of the academic year and there are 834 data in each academic year, consist of 374 males and 460 females. The comparative test is analyzed using a two-way ANOVA. The result of this study shows that there is a significant difference between the male and female final scores on entrepreneurship subjects from the second semester until the fifth semester. Females tend to have higher scores compared to males. The result of this study also shows that there is a significant difference in the final score between each academic year. The result of the two-way ANOVA shows that there is no interaction between academic year and gender. Based on the finding, it is recommended to do further research to find the reason behind the good achievement by female.

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