BUSINESS WRITING INSTRUCTORS work diligently at raising the level of student writing performance in business communication classes. Some students, however, need additional motivation to apply writing concepts and perform to their highest level. Typically, business students are confronted with hypothetical writing situations, such as claim letters, sales letters, and case analysis reports, and they receive instruction in writing principles, such as tone, audience analysis, conciseness, and mechanics. Yet our experience has taught us that students want to see the tangible results of their writing, and one way to do that is to incorporate actual business situations into assignments. If nonprofit organizations are selected, they could benefit financially from well-crafted student-generated documents.The purpose of this article is to provide communication instructors with two persuasive writing assignments that use nonprofit clients as a vehicle. We have designed two assignments that we believe motivate students because of the impact they could have on these
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