Purpose -This paper seeks to investigate the key factors underlying customer satisfaction with electronic banking services in an Islamic country, Iran. Design/methodology/approach -The authors validate a measurement model for customer satisfaction evaluation in e-banking service quality based on different service quality models and theories such as technology acceptance model, theory of reasoned action and theory of planned behavior. Findings -The paper provides a model of seven factors on the following dimensions: convenience, accessibility, accuracy, security, usefulness, bank image, and web site design. Some of these factors illustrate a significant statistical difference between males and females. Originality/value -These dimensions are determinants of customer's quality perception in e-banking services and this paper presents new directions in service quality research and offers new directions to researchers and managers in providing service quality improvement.
Nowadays, development of perfume from a luxurious item to a fashionable one due to different brands which are launched to the market selection is harder for customers. Also, the tremendous cost of companies to enter the market, studying and recognizing target groups and their preferences play an important role in positioning and decreasing the cost of perfume failure. Although various researches have been done in the field of cosmetics and beauty industries; the present research is the first one in the field of perfume in Iran. The goal of this research is to examine the effect of feelings and brand perceptions in purchasing of the same-name fragrances and the rate of familiarity with this concept of perfume. This study attempts to review the effective factors related with feelings, brand perception and purchase decision under a model. The results show that there is a direct significant relationship between the product feature and feeling during purchase. There is a direct significant relationship between the promotion and feeling during purchase and finally, there is a direct significant relationship between the brand perception and purchase intention.
BackgroundThe leadership of an organization requires specific features to adapt to changes and to survive and grow in new environments, and emotional intelligence is one of the most important attributes that can help leaders and managers respond to these changes.ObjectiveThis study aimed to determine the relationship between emotional intelligence with administrators’ performance at Mashhad University of Medical Sciences, Mashhad, Iran.MethodsThis cross-sectional study was conducted on 100 basic and middle managers of Mashhad University of Medical Sciences, Mashhad, Iran who were selected by census method in 2016. The instrument of data collecting was the “Inventory Shrinkage”, and the “Organizational performance evaluation forms”. The data were analyzed by SPSS version 16 using descriptive statistics and Spearman correlation.ResultsThe results showed there was a significant negative correlation between emotional intelligence and organizational performance in administrators (r=−0.214, p=0.032). The findings also showed that among the components of emotional intelligence and administrators’ performance, only components of empathy, was there a significant negative correlation (r=−0.199, p=0.047). Also, there was no statistically significant relationship between emotional intelligence and demographic variables such as work experience, age, marital status and education level (p>0.05). There was no significant relationship between organizational performance and demographic variables, either (p>0.05). But between the components of emotional intelligence, only for social skills and work place of administrators, a significant positive correlation was confirmed (r=0.203, p=0.043).ConclusionsThe results of this study showed that there was a negative and significant correlation between the components of emotional intelligence and administrators’ performance of Mashhad University of Medical Sciences administrators, only in the empathy component.
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