The article studies and analyzes some theory and methods to increase competitiveness and investment attractiveness of a boundary region, systematizes the research results depicting the actual image of Smolensk region as a strategically important border region. The article further reveals the factors contributing to the region's potential growth and development of the sustainable investment climate and investment attractiveness. In particular, it sets forth the geography that accounts for the possibility of the region being viewed as the shortest route from Russia to Europe; the region's logistics is characterized by a well-developed transport infrastructure; the region's economic potential enables vacant investment sites and preferences for investors.

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