This quantitative investigation aims to test the model of responsible consumption behavior (RCB). The specific purpose is to examine the relationship of pro-environmental behavior, attitudes, norms, intention, and awareness using the theory of planned behavior as an underlying theoretical framework. A multistage sampling technique was used to select people (n = 665). Data were collected using a self-administered questionnaire from sample respondents. The data were analyzed using structural equation modeling (SEM)–partial least square (PLS). The findings revealed that attitudes, norms, and awareness all have a role in predicting the intention to engage in post-consumer plastic packaging activity. This finding supports the theory of planned behavior, and it can be extended to explain environmental behavior by adding a reasonable variable.
Penelitian ini membahas tentang konflik yang dialami oleh pekerja dalam menghadapi tuntutan pekerjaan maupun keluarga, yaitu work family conflict. Work family conflict merupakan konflik yang dihadapkan karena tidak bisa menyeimbangkan atau menyelaraskan tuntutan pekerjaan dan keluarga. Dampak work family conflict beragam, mulai dari kinerja karyawan, OCB, maupun komitmen organisasi. Objek penelitian ini adalah para pekerja yang sudah berkeluarga dan memiliki jam kerja tetap. Penelitian ini bertujuan untuk mengetahui apakh konflik yang dialami akan berdampak pada komitmen organisasi dan OCB. Penelitian ini menggunakan pendekatan kuantitatif dengan explanatory research. Data dikumpulkan berdasarkan kuesioner yang disebar pada responden dan dianalisis menggunakan path analysis dengan program SmartPLS 3. Hasil penelitian menunjukkan: 1) work family conflict tidak berpengaruh terhadap OCB; 2) work family conflict berpengaruh terhadap komitmen organisasi; 3) komitmen organisasi berpengaruh terhadap OCB; dan 4) komitmen organisasi memediasi pengaruh work family conflict terhadap OCB.
This study is to test the effect of hedonic shopping, shopping lifestyle to impulse buying online. This research sample of 100 respondents, taken based on Purposive Sampling .The data analysis uses PLSsoftware3. This path analysis technique will be used in testing the amount of contribution shown by the path coefficient on each path diagram of the causal relationship between variables Hedonic shopping (HS), Shopping Lifestyle (SL), on Impulse Buying (IB). Hedonic shopping support have a positive and significant effect on impulse buying. Shopping lifestyle positif effect on impulse buying and shopping lifestyle able to mediate the effect between hedonic shopping on impulse buying. Hedonic shopping and shopping lifestyle had positively and significantly influenced the consumer’ responses to impulse buying.The findings of this study contribute to the theory of impulse buying online, namely hedonic shopping and shopping lifestyle important factors in realizing impulse buying online.
Appropriate market orientation and a strong organizational culture are required to improve marketing performance by allowing product innovations to be created in accordance with business needs, which have an impact on marketing performance. This research was conducted on Small and Medium Enterprises (SMEs) in Malang City, where SMEs have an important role in the economy in Indonesia. The focus of this research is to see if market orientation has an impact on innovation, organizational culture has an impact on innovation, innovation has an impact on marketing performance, and the role of innovation in mediating market orientation on marketing performance and organizational culture on marketing performance. The main objective of this study is on the owner of a small firm in Malang City, as measured by market orientation, organizational culture, innovation, and marketing performance. Explanatory research is used in this work, which takes a quantitative method. The findings show that market orientation influences innovation, that organizational culture influences innovation, that marketing performance is influenced by market orientation, organizational culture, and innovation, and that marketing performance is mediated by market orientation and organizational culture..
This study is to examine the effect of the relationship between scarcity promotion, consumer competition, on impulse purchases. Data were collected using a questionnaire, a sample of 100 respondents was taken based on purposive sampling. Data analysis using Partial Least Square (PLS), this path analysis technique will be used in testing the magnitude of the contribution shown by the path coefficients on each path diagram of the causal relationship between SP, KK, and IP variables. The findings reveal that scarcity promotion, consumer competition, affects impulse purchases positively and significantly. Consumer competition mediates the relationship between scarcity promotion and impulse purchase. The better the scarcity promotion, the higher the consumer's impulse purchase.
scite is a Brooklyn-based organization that helps researchers better discover and understand research articles through Smart Citations–citations that display the context of the citation and describe whether the article provides supporting or contrasting evidence. scite is used by students and researchers from around the world and is funded in part by the National Science Foundation and the National Institute on Drug Abuse of the National Institutes of Health.
customersupport@researchsolutions.com
10624 S. Eastern Ave., Ste. A-614
Henderson, NV 89052, USA
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Copyright © 2024 scite LLC. All rights reserved.
Made with 💙 for researchers
Part of the Research Solutions Family.