The paper assesses the perception of clothing products' quality using two independent samples of Czech respondents answering a questionnaire. It fills the current research gap in revealing how the quality of clothing products is currently perceived by different sociodemographic groups and whether other factors neglected previously (e.g., type of store, store's trade name, etc.) contribute to the perceived garment quality. The results show that age plays an important role in assessing some of the parameters by which people define whether garments are quality garments. This demographic criterion also influences the intensity of quality consideration when people buy a product, but no statistically significant dependence was found for the intensity of quality consideration when people buy a clothing product. These and other papers' results may help companies in the clothing industry, and the related sectors better comprehend how different categories of people determine garment quality. Implications for Central European audience: Businesses active in the apparel and fashion industries may better understand the current preferences of Czech customers regarding their clothing quality perceptions. The results could also be useful for managers in other countries of the Central-European region.
Purpose The aim of the paper is to explore how Chinese consumers perceive the quality of cosmetics products and if the Chinese youth differs in the perception from older generations. The paper fills the current research gap in revealing which intrinsic and extrinsic parameters are the most and least associated with cosmetic products’ quality by young and older Chinese consumers. It also inquiries about how other selected factors (e.g. type of store, store’s trade name, the use of influencers, etc.) contribute to the perceived quality of cosmetic products. Design/methodology/approach Primary data were collected from 423 Chinese respondents by an online questionnaire in their native language. Statistical tests of independence, correlation and cluster analysis were applied to reveal the relationships between variables. Findings The highest number of statistically significant dependencies of meritorious variables was associated with age groups of young and older consumers, thus suggesting greater differences in quality perception between younger and older Chinese generations. The paper also confirms that intrinsic cues prevail over extrinsic when consumers evaluate the quality of cosmetic products. Practical implications The results deepen the understanding of the current preferences of Chinese consumers of cosmetic products when assessing the quality of cosmetics and represent a solid basis for further research. Moreover, they may help companies from the cosmetics industry better comprehend how different categories of people determine cosmetic products’ quality. Originality/value The paper uses a large convenience sample of respondents from different Chinese regions and points to several differences between younger and older generations of Chinese consumers of cosmetics.
This paper aims at finding out what effort logistics-related companies based in the Slovak Republic demonstrate, concerning their social responsibility. Using a standardized questionnaire, addressing approximately 30 issues from the field of social responsibility, grouped in five categories, we approached over 100 members of the Association of Logistics and Freight Forwarding of the Slovak Republic, of which 29 provided answers. Despite the low number of respondents, it was still possible to formulate several findings. First, it was revealed that a part of the Slovak logistics industry cares about the issue of social responsibility although the level of such a commitment is uneven for the five analyzed dimensions. Second, the responding companies with employees, or a department, dealing specifically with corporate social responsibility, demonstrate more effort in the field. Third, the responding foreign-owned companies also demonstrate additional efforts towards social responsibility. These findings may become a starting point for further research on the topic and intensify the discussion on the still underdeveloped concept of logistics social responsibility, not only from a one-country perspective.
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