In this study, we develop and test a model of the determinants of political strategies used by foreign subsidiaries of multinational enterprises (MNEs). Using recent theoretical advances in institutional theory that recognize that MNE subsidiaries are confronted with pressures for isomorphism within the corporation (internal legitimacy) and within the host country (external legitimacy), we integrate international business and political strategy literatures to create a multilevel model of subsidiary, host country and parent determinants of political strategy. Our hypotheses are tested using survey and archival data from Western European subsidiaries of US MNEs. Journal of International Business Studies (2005) 36, 322–340. doi:10.1057/palgrave.jibs.8400137
Environmental differences among countries are often assumed away in strategy research. In particular, the unique contexts of the emerging economies have not been considered adequately in extant research. I bring country environmental contexts to the foreground and conceptualize various types of economies (developed economies, emerging economies, institution-driven high growth emerging economies, and factor-driven high growth emerging economies) as dissimilar types of country resource environments that provide firms with country resources: factors and institutions. To compete successfully, firms will find it more optimal to emphasize appropriate firm capabilities (market capabilities and non-market capabilities) and corporate diversification strategy (product and international diversification). By integrating insights from institutional economics and resource-based view, this paper offers a conceptual framework to examine the multifaceted relationships linking firm capabilities and corporate diversification across dissimilar country resource environments.
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