Recently, WeChat has been widely used in China. The positive and negative effects of WeChat on users have received attention from researchers gradually. Using the questionnaire method, we recruited 339 undergraduates and graduates as participants, and tested the effects of WeChat on their subjective well-being (SWB) in terms of intensity. In addition, we confirmed the mediating effects of WeChat with respect to motivation. The results showed that the participants' WeChat use intensity was at a mid-level, 85.3 percent of them spending no more than 2 hours on WeChat every day. Furthermore, there have been no demographic differences in the variables of gender, place of residence, or grade. Participants' WeChat use intensity can significantly predict their use motivation and life satisfaction, and intrinsic use motivation was the mediator between the use intensity and SWB, while the other three types of motivation (external, introjection, and identification) cannot predict SWB significantly. The user's ultimate emotional experience is primarily derived from why and how they use it. We also tested whether the use motivation can be shaped.

Entrepreneurship is encouraged among graduates of Chinese higher education institutions as a solution to the increasingly competitive job market. Guided by social cognitive theory, we explored whether entrepreneurial self-efficacy (ESE) and entrepreneurial alertness (EA) predicted the entrepreneurial intention (EI) of a sample of 364 Chinese sports major students. In addition, we examined the influence of demographic differences, namely, gender, entrepreneurial education, and previous entrepreneurial experience, on students' ESE, EA, and EI. Results showed that both EA and ESE were key cognitive predictors of participants' EI, and that demographic differences affected their ESE, and EA, and EI. Practical and theoretical implications are discussed.

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The unprecedented popularity of online communication has raised interests and concerns among the public as well as in scholarly circles. Online communications have pushed people farther away from one another. This study is a further examination of the effects of online communications on well-being, in particular: Locus of control, Loneliness, Subjective well-being, and Preference for online social interaction. Chinese undergraduate students (N = 260; 84 men, 176 women; M age = 20.1 yr., SD = 1.2) were questioned about demographic information and use of social media as well as four previously validated questionnaires related to well-being. Most participants used QQ, a popular social networking program, as the major channel for online social interactions. Locus of control was positively related to Loneliness and Preference for online social interaction, but negatively related to Subjective well-being; Loneliness (positively) and Subjective well-being (negatively) were related to Preference for online social interaction; and Loneliness and Subjective well-being had a full mediating effect between the relationships of Locus of control and Preference for online social interaction. The findings of the study showed that more lonely, unhappy, and externally controlled students were more likely to be engaged in online social interaction. Improving students' locus of control, loneliness, and happiness may help reduce problematic Internet use.

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