Purpose This study aims to determine the effect of halal brand awareness (HBA), halal brand image (HBI), halal brand loyalty (HBL) on halal brand equity (HBE) and purchase decision-making (PDM). This study will also discuss the mediating role of HBE and the moderating role of interactive social media (ISM). Design/methodology/approach A total of 700 questionnaires were distributed with an effective rate of 94% to customers in large supermarkets in 3 major cities in Indonesia by using convenience sampling. The hypothesis was tested using structural equation modeling processed using AMOS. The Sobel test was used to test the significance of mediating variables. Findings The results of the study reveal that there was a positive and significant influence between variables. Other results reveal that HBE acts as a partial mediator and ISM as a moderator. Originality/value This study builds a new construct, namely, ISM and is the first to build and test a comprehensive direct and indirect relationship between HBA, HBI, HBL, HBE, ISM and PDM on halal cosmetics in Indonesia.

This study aims to analyze pricing and promote strategies to increase customer loyalty of sharia banks in Kudus, Central Java, Indonesia. This research method using qualitative and quantitative approach. The data used is time series data. The population of this study are customers who actively transact in Islamic banks in Kudus. Sampling technique using non probability sampling with accidental type of sampling. So the number of respondents needed in this research is a number of 100 active bank customers. The analytical method uses correlational descriptive analysis using Structural Equation Modeling (SEM), correlational assumption test and classical assumption test using AMOS 20 software. The result of this research explains that price and promotion contribute to increase customer and product loyalty which can become empirical variable. This proves that Sharia Bank is expected to have a special strategy to increase customer loyalty. How to increase loyalty in addition to improving the quality of Islamic banking products such as murobahah, musyarokah and mudharobah is to improve the characteristics of macro and Sharia micro finance institutions. This is because the excess of syariah bank products has never been found in conventional financial institutions in Indonesia. Info Article

Smart concepts into tourism destinations are dynamically embraced to connect stakeholders through technology platforms where information related to tourism activities can be exchanged directly. Instant information exchange has also created a huge data collection known as Big Data which may be computationally analyzed to reveal patterns and trends. Smart Tourism Destinations must make optimum use of Big Data by offering services that are suitable for the preferences of the user at the right time. In this connection, this paper aims to understand the contribution of how smart Tourism Destinations can potentially enhance the tourism experience through offering more personalized products or services to meet each visitor's unique needs and preferences. By using the skinative method and descriptive approach and the sample was taken through purposive sampling, the companies engaged in the tourism sector obtained the following research results: Understanding the needs, desires and desires of travelers became increasingly important for the competitiveness of tourism destinations. Therefore, the findings in this study are expected to be very beneficial for the number of tourism destinations.

This study is aimed to analyze and describe the influence of psychological capital and organizational change to employee performance with organizational commitment conducted on Credit Center of a Banking Company in Semarang, Central Java, Indonesia. The population in this study is 275 employees. The sample 163 respondents is taken by using proportional stratified sampling technique with criteria permanent employees and having been working for at least 5 years. The result of hierarchical regression analysis shows that (1) psychological capital influences employee performance, (2) organizational change influences employee performance, (3) organizational commitment is moderating variable for the influence of psychological capital to employee performance, and (4) organizational commitment is moderating variable for the influence of organizational change to employee performance.

Sumber Daya Manusia (SDM) yang berkualitas merupakan salah satu faktor penting agar UKM tetap eksis di dunia bisnis yang semakin kompetitif.  SDM yang dikelola dengan baik akan meningkat produktivitas kerjanya.  Jika produktivitas karyawan maksimal maka tujuan UKM akan tercapai. Upaya yang bisa dilakukan UKM dalam meningkatkan produktivitas karyawan salah satunya adalah menerapkan manajemen bakat. Hasil penelitian berdasarkan tinjauan literatur dan hasil pencarian dokumen online menunjukkan bahwa talent management mengembangkan dan memperkuat karyawan baru pada proses pertama kali masuk UKM (onboarding); manajemen bakat memelihara dan mengembangkan karyawan yang sudah bekerja terlebih dahulu; dan talent managemen dapat menarik sebanyak mungkin karyawan yang memiliki kompetensi, komitmen dan karakter bekerja pada UKM.Keyword: Talent Management, Produktivitas Karyawan,UKM, On Boarding