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Issues and awareness of resource conservation and the environment must be able to motivate companies to compete in the marketplace. Conservation and environmental sustainability issues should force companies to adapt the strategic planning process at a new socioeconomic need. Ecological considerations are relevant variables to achieve economic objectives through strategic green marketing concept (GMS) in the tourism business in a sustainable manner. In order to focus the development of green tourism is significant, it is the responsibility of the environment should be part of the agenda of the company, as well as an increased concern for environmental damage should be the concern of travellers, government and non-governmental organizations with a way to put pressure on the industry to have a framework that is environmentally responsible, establish codes of conduct, certification, ecolabelling, awards, and an alliance of green products. Green Marketing Strategic significant effect and can improve the quality of the environment, corporate profitability and economic growth of local communities. Personal values take effect in the company and can significantly improve the quality of the environment, corporate profitability and economic growth of local communities.Environmental values and significantly influential organizations can improve the quality of the human environment, corporate profitability and economic growth of local communities. The role of government can have a significant effect and improve the quality of the environment, corporate profitability and economic growth of local communities.

Satisfaction and rebuying become the key factor influencing the advantage and growth of tourism companies in a long term. This research test the model of the relation of quality perception, satisfaction, and rebuying tourist market which a mediated by trust.The questioner was used to collect the data from 300 respondents, test the validity and reliability confirmation with the coefficient of Cronbach alpha. Analyse the data to test the hypothesis this research used a structural equation model healthily to collect the data. The result of the empirical study indicates that a whole found a causality relation at four accurate a company, satisfaction directly influenced by the perception of quality and rebuying mediated by trust of a customer to the company.This research implication indicates that the company owning higher level tourist satisfaction storey; level will be easier to customer becomes the devoted to doing the rebuying, therefore strengthen the ability and improve its speciality go together with the customer service, will make the company do not only limited to able to hold out attacked from serangan competitor but also able to grow healthily industrial market service which hyper-competition.

Factors Affecting The Decision to Use Tourism Bus Transportation Services During Pandemic. The Covid-19    pandemic in early 2020 caused significant losses in various business sectors in Indonesia, particularly in the tourism sector. The factors influencing consumer decisions to use Gege bus transportation services during the Covid-19    pandemic are discussed in this article. During the Covid-19    pandemic, the research population was Gege's transportation tourism service customers, with a total research sample of 30 respondents. Sampling using a random sampling technique without regard for population strata. The variables in this study include price, quality factors, and health protocols, with the consumer's decision to use Gege transportation serving as the determining variable. Multiple linear regression analysis was used to investigate the effect of the variables. These factors have a positive and significant impact on consumer decisions to use services.