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This essay opens with, “The idea of duty in one’s calling prowls about in our lives like the ghost of dead religious beliefs” (Weber, 1958, p. 182), words that encourage us to consider the idea of duty in one’s calling. If duty in one’s calling prowls about in our lives like a ghost, it haunts us. This is so because it is ever-present, and it is important to us. Weber’s words lead us to contemplate what having a calling means, what significance work should have, and what the purpose is of the work that we do when we do our jobs. What is the aim? Why have a job?

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The group that has come to be known as Islamic State 2 (IS) treats as a primary rhetorical activity "staging of image events for mass media dissemination" (DeLuca, 1999a). They stage these namely, specifically, and strategically in and through online spaces. In this article, the author analyzes how three media image events (DeLuca, 1999a(DeLuca, , 1999b about Islamic State do rhetorical, radical work. The author shows how, through these pieces of online visual rhetoric and through their circulation, "women of Islamic State" identity is rhetorically constructed, how it manifests, how it is discursively mobilized, and how it functions as radical. The artifacts examined are images that appear in news articles about IS, though that were originally posted on social media. The author identifies how these three pieces of visual rhetoric function as image events (Delicath & DeLuca, 2003) and as radical (Žižek, 2002; Žižek, 2009), argues that the rhetorical, radical work of these images and their (re)contextualization manifest and mobilize girls and women of IS identities, and concludes with a discussion of intertextuality as being necessary in future research on communication and terrorism.