Therapeutic communication basically aims to develop oneself (patient) and state of mind in order to lead to be more positive. This article is a qualitative research report that examines the role of narrative interaction and goodly model of parents as a form of therapeutic communication within Muslim families. The results have showed that storytelling and exemplary techniques in the sense of pleasant interpersonal communication can be used to foster the healing process and create a healthy lifestyle in the family. These techniques can keep children in a more positive state of mind, including through giving suggestions and strengthening Islamic spiritual values. This can be conducted by a clear understanding regarding the character of the child's communication, followed by seting the narrative technique and goodly model that parents must take.
Abstract. Television is one form of mass communication, because television is also a communication medium that provides the latest information, and disseminates it to the general public. Currently television is very well known by all circles of society, even often found in remote villages. This television program is not only about news, but there are several TV programs whose purpose is to entertain, one of which is soap opera programs. Soap operas that are on the rise and are well-known by the public at this time are soap operas of love. The purpose of this study by the author is also to find out how big the impact or influence after watching television soap operas this love bond. The theory that the author uses is the cultivation theory of George Gerbner that this theory is fundamental to emphasize more on the side effects or long-term effects of television on the audience or audience. Because there are so many negative and positive impacts that affect behavior and lifestyle when after watching television shows. The type and method of research carried out by the author is using the positivism paradigm and the method of linear regression analysis. The results of this study indicate that there is an influence between the x variable on the y variable as the results of the t test or the hypothesis indicate that the sig value is 0.000 <0.05. It can be concluded that Ho is rejected and Ha is accepted. The results of the correlation coefficient of determination in this study of 35.6% indicate that the influence between the variable x on the variable y is included in the category of quite strong. Abstrak. Televisi merupakan salah satu bentuk komunikasi massa, dikarenakan televisi juga merupakan sebuah media komunikasi yang menyediakan berbagai informasi yang terbaru, dan menyebarkannya kepada khalayak umum. Saat ini televisi sudah sangat dikenal oleh seluruh kalangan masyarakat, bahkan sudah sering dijumpai hingga pelosok desa. Program televisi ini tidak hanya mengenai berita saja namun ada beberapa program tv yang tujuannya untuk menghibur, salah satunya ialah program acara sinetron. Sinetron yang sedang naik daun dan terkenal oleh masyarakat pada saat ini ialah sinetron ikatan cinta. Tujuan penelitian ini oleh penulis pun ialah ingin mengetahui seberapa besar dampak ataupun pengaruhnya setelah menonton tayangan sinetron televisi ikatan cinta ini. Teori yang penulis gunakan pun yaitu teori kultivasi dari George Gerbner bahwa teori ini mendasar untuk lebih menekankan pada efek samping ataupun pengaruh televisi dalam jangka panjang pada audiens ataupun penonton. Berhubung banyak sekali dampak negatif maupun positif yang mempengaruhi perilaku maupun gaya hidup ketika setelah menonton tayangan televisi tersebut. Jenis dan metode penelitian yang dilakukan oleh penulis pun ialah menggunakan paradigma positivisme dan metode analisis regresi linear. Hasil penelitian ini ialah menunjukkan bahwa terdapat pengaruh antara variabel x terhadap variabel y sebagaimana dengan hasil uji t atau hipotesis menunjukkan bahwa nilai sig 0,000 < 0,05. Dapat disimpulkan bahwa Ho ditolak dan Ha diterima. Hasil korelasi koefisien determinasi pada penelitian ini sebesar 35,6% menunjukkan bahwa pengaruh antara variabel x terhadap variabel y termasuk dalam kategori cukup kuat.
Abstract. dr. Richard Lee is an Indonesian doctor who is a the ability and knowledge possessed, by keeping abreast of current technological developments, dr. Richard Lee finally created YouTube to review skincare products. Products reviewed is MS Glow is a skincare or beauty product brand has achieved the top. Based on this phenomenon, the problem in this research is formulated as follows: (1) Is there an effect of the orientation of the MS Glow skincare video review on buying interest on YouTube Channel subscribers dr. Richard Lee? (2) Is there any influence on the interpretation of the MS Glow skincare video review on buying interest on YouTube Channel subscribers dr. Richard Lee? (3) Is there any effect of evaluating the MS Glow skincare video review on preferential buying interest on dr. Richard Lee? (4) Is there any effect of the MS Glow skincare video review summary on explorative buying interest on dr. Richard Lee?. Researcher using parcial analysis technique using a quantitative approach. Selected population in this study is the YouTube Channel subscriber dr. Richard Lee as much as 2.96 million. Using the slovin formula, the samples obtained were 100 people. The results of this study are: The results of the t-test (partial) show that the significance value of the influence of Video Review (X) on Purchase Interest (Y) is 0.026 <0.05. There is a strong influence between the reviews of MS Glow skincare products (X) on the buying interest of dr. Richard Lee (Y)Keywords: Video Review, YouTube, Subscriber, Buying Interest Abstrak. dr. Richard Lee adalah seorang dokter Indonesia yang memiliki kemampuan dan ilmu yang dimiliki, dengan mengikuti perkembangan teknologi saat ini, dr. Richard Lee akhirnya membuat YouTube untuk mengulas produk perawatan kulit. Produk yang diulas adalah MS Glow merupakan brand produk perawatan kulit atau kecantikan yang telah mencapai puncaknya. Berdasarkan fenomena tersebut, maka permasalahan dalam penelitian ini dirumuskan sebagai berikut: (1) Ada pengaruh orientasi video review MS Glow skincare terhadap minat beli pada subscriber YouTube Channel dr. Richard Lee? (2) Ada pengaruh interpretasi video review MS Glow skincare terhadap minat beli pada subscriber YouTube Channel dr. Richard Lee? (3) Apakah ada pengaruh penilaian video review MS Glow skincare terhadap minat beli preferensial pada dr. Richard Lee? (4) Apakah ada pengaruh video ringkasan review MS Glow skincare terhadap minat beli eksploratif pada dr. Richard Lee?. Peneliti menggunakan teknik analisis parsial dengan menggunakan pendekatan kuantitatif. Populasi yang dipilih dalam penelitian ini adalah subscriber YouTube Channel dr. Richard Lee sebanyak 2,96 juta. Dengan menggunakan rumus slovin didapatkan sampel sebanyak 100 orang. Hasil penelitian ini adalah: Hasil uji t (parsial) menunjukkan bahwa nilai signifikan pengaruh Video Review (X) terhadap Minat Beli (Y) adalah 0,026 < 0,05. Terdapat pengaruh yang kuat antara review produk skincare MS Glow (X) terhadap minat beli dr. Richard Lee (Y) Kata Kunci: Review Video, YouTube, Subscriber, Minat Beli.
scite is a Brooklyn-based organization that helps researchers better discover and understand research articles through Smart Citations–citations that display the context of the citation and describe whether the article provides supporting or contrasting evidence. scite is used by students and researchers from around the world and is funded in part by the National Science Foundation and the National Institute on Drug Abuse of the National Institutes of Health.
customersupport@researchsolutions.com
10624 S. Eastern Ave., Ste. A-614
Henderson, NV 89052, USA
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Copyright © 2024 scite LLC. All rights reserved.
Made with 💙 for researchers
Part of the Research Solutions Family.