“…Scientists of the first direction, for example, Bogdan and Sava (2018), Dragan, Berher, and Pustovit (2018), Levkina and Petrenko (2019), Prdic, Kuzman and Damjanovic (2019), in their works focus on the impact of the external environment on the efficiency of the enterprise, primarily the market situation and adaptation of marketing management. Scientists of the second direction of research of business efficiency are engaged in methodological support of its assessment, in particular: a comparative analysis of modern assessment methods (Cabinova et al, 2018); the introduction of non-financial indicators into the system for analyzing the business efficiency of small and medium-sized enterprises (Dobrovic, Lambovska, Gallo, Timkova, 2018); the use of matric methods in assessing and forecasting the business efficiency of small and medium-sized enterprises to form the prerequisites for the formation of their international competitiveness (Landika, Sredojevic, Jakupovic, 2018); the introduction of integral assessment into the management system of the sustainable development (Sokil, Zhuk, Laszlo, 2018). The third approach is to study the impact of automation on business efficiency and the introduction of IT in the system of accounting, analysis, and auditing, it is revealed in the works of D. Kim andS.…”