“…Most studies on media framing are approached in two ways; by exploring the content of news (frame building) and examining the effect news has on the audience (frame setting) (de Vreese, 2005;Lecheler & De Vreese, 2019;Lukyanova, 2018;Thankachan & Thomas, 2021). Regarding frame building, a plethora of empirical studies have been conducted exploring the media's framing of issues such as public health (Chiang et al, 2020;Kenterelidou, 2012;Ogbodo et al,2020); politics, elections and politicians (Araujo & Prior, 2021;Lambert, 2018;Groshek & Al-Rawi, 2013); environmental issues (Bowe et al, 2014;Olsen, & Osmundsen, 2017;Weathers, & Kendall, 2016); social movements (Mendes, 2011;Sheoin, 2013) and conflict/war (Vladisacljevic & Voltmer, 2017;Atanesyan, 2020;Makhortykh & Sydorova, 2017). Other studies (Andersson, 2022;Anipah, 2017;Thuo, 2012) have also addressed generic issues.…”