In this article, estimating the finite population means under simple random and stratified random sampling schemes. Our proposition is based on the notion of using auxiliary information in a more rigorous fashion. Specifically, we use ranks and squared values of the auxiliary information in addition to observed values of the auxiliary variable. The applicability of the proposed family of estimators is demonstrated by considering real data sets coming from diverse fields of applications. Moreover, the performance comparison is conducted with respect to a recently proposed family of estimators. The findings are encouraging and superior performance of the suggested family of estimators is witnessed and documented throughout the article.