Rice is a food crop that is widely cultivated in Sekarputih Village. Farmers use more non-subsidized rice seeds. This study aims to determine the costs, income, profits and feasibility of non-subsidized and subsidized rice farming in Sekar Putih Village, Widodaren District, Ngawi District, East Java, Indonesia. The location was selected by way of purposive sampling and respondents using simple random sampling of 60 respondents. The basic method used in this research is a descriptive analysis. The results of this study the costs incurred by non-subsidized farmers are Rp 16,288,814 and subsidized of Rp 14.714318. Non-subsidized seed income of Rp 18,688,329 and a subsidy of Rp 16,341,158. Benefit of non-subsidized seeds is Rp 11,382,335 and a subsidy is Rp 9,990,015. The value of R / C on non-subsidized seed farming is 1.70 and 1.68 subsidized. Capital productivity in nonsubsidized seeds is 129.71% and subsidized are 122.11%. Productivity of non-subsidized seed land was Rp 17,630,000 / Ha and a subsidy was Rp 15,530,000 / Ha. Non-subsidized seed labor productivity of Rp 680,407 / HKO and a subsidy of Rp 950,386 / HKO. So, it can be concluded that from the R / C and productivity of rice farming using non-subsidized seeds is more feasible to cultivate.