Analisis Potensi Pekerja Seni dan Influencer Dalam Menghimpun Zakat Bagi Lembaga dan Institusi Pendidikan:

Abstract

Islam is a perfect religion, all aspects of life are arranged in such a way as to produce a comprehensive religious system. These Islamic values ​​are referred to as a religious trilogy, namely Faith, Islam, and Ihsan. Among the teachings of Islam that are considered obligatory is zakat which is one of the pillars of Islam. There are many institutions that collect zakat funds through the ZISWAF program (Zakat, Infaq, Alms, and Waqf) which is an Islamic economic concept in order to produce economic balance in society. The vast benefits of zakat have had a significant impact on the progress of world civilization, and this must not only be maintained, but also developed. One sector that benefits from the zakat concept is the world of education, where Muslim scholars are born, and the treasures of scientific heritage are cared for and developed. Education is a challenge of the times, so innovation in maintaining it becomes a necessity, including the need for funding. Efforts to collect zakat by institutions such as LAZ certainly experience many challenges, so it is necessary to do a lot of collaborating with various parties who have the goal of increasing zakat fund collection. This then becomes a question mark, whether the role of art workers can increase the potential of the zakat collection. which in turn can increase funding sources for educational institutions. Through this research, the author examines and analyzes the potential of art workers' gait in increasing the collection of zakat funds, as well as their impact on the world of Islamic education. The study uses a qualitative descriptive method that collects data and information by conducting a literature review and interviews with related institutions which show the influence of the participation of art workers and influencers on the collection of zakat funds by LAZ and philanthropic institutions and educational institutions.