Analisis Strategi Pengembangan Usaha Supermarket XYZ dengan Pendekatan Model Bisnis Kanvas

Soselisa, Jack Absalom; Raharja, Sapta; Suharjo, Budi

doi:10.29244/mikm.12.2.194-204

Cited by 6 publications

(6 citation statements)

References 0 publications

Supporting

Mentioning

Contrasting

Unclassified

Order By: Relevance

“…The results of the same research were carried out by Jack Absalom Soselisa (Soselisa et al, 2018) at the XYZ Cileungsi supermarket, Bogor. From the results of the research conducted, most of the customers work as housewives, private employees and various other types of work.…”

Section: Resultsmentioning

confidence: 99%

Scanning Ritel Store Using the Business Model Canvas Method

Hariawan¹,

Latif²

2021

IJEBAR

View full text Add to dashboard Cite

The retail industry in Indonesia is currently experiencing unpredictable ups and downs. Many retail stores are closed and new ones keep popping up. Changes in the environment that keep happening make retail owners / management have to understand the changes themselves. For this reason, the business model must be determined in order to be able to compete with competitors. The purpose of this study is to determine the Wendys retail store business model using the (BMC) Business Model Canvas method. This research method uses descriptive analysis with the Business Model Canvas method using primary and secondary data. The customer segment of the Wendys retail store is local residents. Its value proposition is convenience of the shop building, product layout on the storefront, easy access, friendly service and product completeness. The main channels used are shop buildings and social media. Customer Relations is a delivery service for certain customers. Key activities are finding suppliers at low prices, purchasing products, processing products for sale (sorting, packaging), and keeping merchandise clean, well-maintained and resaleable. Main Resources owned are shop buildings, shop facilities and shop attendants. Its main partners are consumer goods suppliers and retail store communities. The cost structure includes operational costs which include product maintenance and maintenance, salaries, electricity, water. Non-operational costs depreciation of building value. The revenue stream is only from product sales.

show abstract

Section: Resultsmentioning

confidence: 99%

Scanning Ritel Store Using the Business Model Canvas Method

Hariawan¹,

Latif²

2021

IJEBAR

View full text Add to dashboard Cite

show abstract

“…Di Banyumas ada 102 ritel yang terdaftar pada Dinas Perdagangan Kabupaten Banyumas tahun 2017 [1]. Salah satu pengaruh dari pertumbuhan ritel modern ini adalah pergantian perilaku pelanggan Indonesia yang tinggal didaerah perkotaan, dimana yang tadinya mereka berbelanja dipasar tradisional kini berganti ke pasar modern untuk memenuhi kebutuhan pokok seharihari [2]. Kemajuan teknologi semakin berkembang, tetapi nyatanya masih terdapat banyak pelaku bisnis di Indonesia yang belum memanfaatkan teknologi secara maksimal sehingga masih banyak pelaku bisnis yang menggunakan sistem konvensional, salah satunya adalah Merdeka Ritel.…”

Section: Pendahuluanunclassified

Perencanaan Model Bisnis Untuk Merdeka Ritel Dengan Pendekatan Business Model Canvas

Pratini

Setiawan

2022

Explore. jurnal. sistem. inf. dan. telematika

View full text Add to dashboard Cite

Merdeka Retail is a company engaged in the retail sector, namely supermarkets that market a variety of basic needs products, such as groceries, household equipment, school supplies, electrical equipment, cosmetics, baby clothes, adult clothes, shoes, sandals, and others. In its business process, the Merdeka Retail store has problems, including that Merdeka Retail has experienced a decrease in revenue because many of its customers have switched to shopping online because it is more practical. This research aims to develop the Merdeka Retail business using the Business Model Canvas (BMC) approach and SWOT Analysis. SWOT analysis is applied to see the strengths, weaknesses, opportunities and threats at Merdeka Retail. Using the Business Model Canvas and SWOT Analysis will help in implementing Merdeka Retail's business development strategy so that it can compete with more modern stores that already utilize technology. Data obtained through interviews, observation, and documentation. This research resulted in a strategy that Merdeka Retail can digitalize by utilizing telecommunications and information technology to develop its business. The results of this strategy are the objectives of the new Business Model Canvas which are carried out on all elements by implementing a market penetration strategy, market development to reach a wider customer segmentation.

show abstract

“…AHP merupakan sistem pembuat keputusan mengunakan model matematis, dengan menentukan prioritas dari beberapa kriteria menggunakan perbandingan berpasangan dari masing-masing kriteria (Soselisa et al, 2018). Prinsip yang digunakan dalam memecahkan persoalan adalah dengan analisis logis eksplisit.…”

Section: Analitycal Hierarchy Process (Ahp)unclassified

Strategi Pengembangan Kedelai Di Rumah Kedelai Grobogan

Prasetya

Yuliawati

2020

Agrisocionomics

View full text Add to dashboard Cite

Pemenuhan kebutuhan kedelai nasional selama ini masih tergantung dengan impor, jika ketersediaan bahan pangan selalu dipenuhi dengan impor dapat mengakibatkan berbagai permasalahan ekonomi dan sosial sehingga diperlukan pengembangan kedelai lokal. Penelitian ini bertujuan: 1) mengetahui faktor internal dan eksternal pada pengembangan kedelai di Rumah Kedelai Grobogan. 2) merumuskan strategi pengembangan kedelai di Rumah Kedelai Grobogan. Penelitian ini dilakukan di Rumah Kedelai Grobogan yang merupakan pusat pengembangan kedelai di Kabupaten Grobogan. Jenis penelitian yang digunakan adalah penelitian kualitatif dan teknik penentuan informan menggunakan purposive sampling, dengan informan sebanyak 5 orang yang dipilih meliputi pihak internal yaitu manager (key informant), bagian pemasaran Rumah Kedelai Grobogan, pihak eksternal meliputi mitra, penyuluh pertanian dan Dinas Pertanian Grobogan. Pengumpulan data dilakukan melalui wawancara menggunakan kuesioner, observasi, dokumentasi, pencatatan dari instansi dan studi literatur. Metode analisis data menggunakan analisis SWOT, Analitycal Hierarchy Process (AHP) dan Bisnis Model Kanvas. Hasil penelitian menunjukan faktor internal yang menjadi kekuatan utama yaitu produk dikenal masyarakat luas, kelemahan utama yaitu kurangnya controlling dan manjemen. Faktor eksternal yang menjadi peluang utama yaitu kesetiaan pelanggan dan ancaman utama adalah permintaan akan produk rendah. Prioritas strategi pengembangan kedelai di Rumah Kedelai Grobogan yang telah dirumuskan adalah branding produk berkualitas dan menggunakan kedelai lokal. Pada penyempurnaan Model Bisnis Kanvas disarankan untuk menambah mitra seperti rumah makan, restoran, catering dan mencoba segmentasi konsumen seperti masyarakat di pasar tradisonal serta masyarakat yang peduli akan kesehatan. Hubungan dengan pelanggan perlu ditingkatkan dengan membuat website yang menarik agar masyarakat lebih mudah dalam mendapat informasi tentang Rumah Kedelai Grobogan.

show abstract

Analisis Strategi Pengembangan Usaha Supermarket XYZ dengan Pendekatan Model Bisnis Kanvas

Cited by 6 publications

References 0 publications

Scanning Ritel Store Using the Business Model Canvas Method

Scanning Ritel Store Using the Business Model Canvas Method

Perencanaan Model Bisnis Untuk Merdeka Ritel Dengan Pendekatan Business Model Canvas

Strategi Pengembangan Kedelai Di Rumah Kedelai Grobogan

Contact Info

Product

Resources

About