Beyond<i>Hallyu</i>: Innovation, Social Critique, and Experimentation in South Korean Cinema and Television

Kim, Jeongmee; Unger, Michael A.; Wagner, Keith B.

doi:10.1080/10509208.2016.1241623

Cited by 10 publications

(7 citation statements)

References 11 publications

Supporting

Mentioning

Contrasting

Order By: Relevance

“…Hence, it not only demonstrates the engagement of the Indonesian viewers with K-dramas but also the expanding growth of Korea's transnational mediawhich serves as its soft power (J. Nye, 2011; J. S. Nye, 2004). Hallyu, serving as the framework of Korea's soft power, is imbued with social, political, cultural, and economic efforts to enhance national image (Jeong et al, 2017;Jin & Yoon, 2016, 2017J. Kim et al, 2017).…”

Section: Discussionmentioning

confidence: 99%

Increasing Consumption of Korean Dramas during the COVID-19 Pandemic

Chandra

2022

kata

View full text Add to dashboard Cite

This qualitative study focuses on Indonesian transnational fans’ consumption of Korean dramas (hereafter K-dramas) during the COVID-19 pandemic. This study highlights the fans’ lived experiences, thoughts, and interpretation of Korean culture in watching K-dramas as well as how they construct identities through their consumption and articulation in their everyday lives. This study used qualitative questionnaire as the instrument to collect the data for the study. Using thematic analysis, the study reveals that there were four emerging motivating factors to watch K-Dramas among Indonesian viewers: fresh substitutive choice, easy access, interesting stories and visuals, and cultural factors. Additionally, the study also showed four outcomes of their consumptive behavior: language acquisition and motivation to learn Korean, cultural understanding and new perceptions of Korea, pursuit of education, and pure entertainment and stress-reliever. Hence, this study contributes to the body of literature on K-Dramas consumption, especially in the era of COVID-19 pandemic.

show abstract

Section: Discussionmentioning

confidence: 99%

Increasing Consumption of Korean Dramas during the COVID-19 Pandemic

Chandra

2022

kata

View full text Add to dashboard Cite

show abstract

“…K-dramas generally are, to the contrary, mini-series of 16-24 one-hour episodes where, again in best examples, the narrative arc strives for compactness, plausibility, and coherence, and is carefully scrutinized and discussed in depth by fans [68]. K-dramas are an important, bi-directional global platform for cultural exchange and innovation and for social critique [69], whose audience contains well-educated, media-savvy, digitally sophisticated fandom circles [70]-a far cry from the typical content spectra and audience targets of soap operas (which exist in the current landscape of Korean TV production as well). Also in view of the relative sophistication of their audiences, generally high-quality romantic K-dramas obtain good viewer ratings and CPIs, although a romantic K-drama may be, at least in the short-term, successful and engaging also irrespectively of its social cognition content.…”

Section: Methods II Romantic K-dramas: a Promising Research Field Fomentioning

confidence: 99%

Jealousy Incarnate: Quiet Ego, Competitive Desire, and the Fictional Intelligence of Long-Term Mating in a Romantic K-Drama

Basili¹,

Sacco

2020

Behavioral Sciences

View full text Add to dashboard Cite

In this paper, we analyze a K-drama aired by the Korean TV network SBS in 2016, Jealousy Incarnate, as a case study of the application of the Tie-Up Theory to a romantic narrative as a form of simulation of human mating processes with social cognition valence. We find that this case provides us with an example of a mating process where the choice of the male partner by the female lead character does not privilege the one that should be preferable on the basis of the standard prediction of the experimental research on human mating. This discrepancy is a signal of a basic limitation of experimental research, that highlights the subjects’ preferences for abstract potential partners but is not able to fully account for the mechanisms that lead to the choice of a specific partner in a specific mating interaction. We argue that the narrative simulation viewpoint provides insights that are complementary to those of experimental research, and that a more comprehensive theoretical approach, such as the one offered by the Tie-Up Theory, may be helpful to account for both perspectives.

show abstract

“…The former is a reality dating show with gay men and the latter features the everyday lives of gay, lesbian, and transgender couples. Homosexuality continues to be controversial on Korean television and is treated as a topic that needs 'careful monitoring, censuring or occasional outright censoring' by official powers (Glynn and Kim, 2017). While Wavve's shows did receive pushback from conservative civic groups, this did not lead to any action because Wavve was not subject to television regulations.…”

Section: More Niche and Sensational Originals On Streaming Servicesmentioning

confidence: 99%

Not just Netflix: Interventions of Korea's domestic streamers

Kang

2023

International Journal of Cultural Studies

View full text Add to dashboard Cite

Korean video culture has changed from a broadcast-focused culture into a diversified experience that includes a variety of videos from both domestic and global streaming services. Contrary to the mainstream view that Netflix is at the centre of all changes, this study positions the domestic streamers’ original content as not necessarily a direct response to Netflix but indicative of the many changes that were already occurring in the local media landscape. Their content has adapted to fit viewers’ changing lifestyles and desire for stories not seen on television. Efficient everyday storytelling fits into viewers’ busy commuter lifestyles and features mundane topics that they can easily identify with. Also, the domestic streamers cater to small, underserved audiences with regard to specific topics avoided by traditional media. Thus, the original content of domestic streamers indicates that they offer different value propositions than formulaic romance stories by broadcasters and the high-end, large-scale original dramas of subscription video on demand (SVOD).

show abstract

BeyondHallyu: Innovation, Social Critique, and Experimentation in South Korean Cinema and Television

Cited by 10 publications

References 11 publications

Increasing Consumption of Korean Dramas during the COVID-19 Pandemic

Increasing Consumption of Korean Dramas during the COVID-19 Pandemic

Jealousy Incarnate: Quiet Ego, Competitive Desire, and the Fictional Intelligence of Long-Term Mating in a Romantic K-Drama

Not just Netflix: Interventions of Korea's domestic streamers

Contact Info

Product

Resources

About