The production of coffee in Ecuador a family activity carried out in rural areas. Due to the economic importance of this crop and its ability to adapt to different ecosystems, it has been widely introduced in government conservation and economic reactivation programs. At the present, it is cultivated in the four Ecuadorian natural regions that comprise the Amazon rainforest, the Andean mountains, the Pacific coast, and the Galapagos Islands. The different climate and altitude characteristics of these regions allow Ecuador to grow all commercial varieties of coffee. The variety planted, the region of origin, and the type of post-harvest processing gives each cup of coffee a unique flavor and aroma. To recovery the knowledge behind each production process, a complete review of the whole coffee productive chain was made. The information reviewed was compared with the available information of other neighboring countries and complemented with experiences described by small farmers. The analysis confirms that Ecuador has a competitive advantage due to its ecosystem diversity. However, the development of this industry depends on the correct implementation of policies that cover three main aspects: (1) farmers’ quality of life, (2) training and research programs, and (3) fair trade for small producers.