2019
DOI: 10.4018/joeuc.2019100102
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Determinants of Self-Service Analytics Adoption Intention

Abstract: The increasing popularity of self-service analytics (SSA) is empowering business users to analyze data and generate actionable insights autonomously. While there are many benefits to SSA tools, there is a scarcity of research on the factors influencing their adoption in business organizations. This article presents an extended technology acceptance model (TAM) that incorporates the task-technology fit (TTF), compatibility, and user empowerment as critical antecedents of users' intention to adopt SSA tools for … Show more

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Cited by 23 publications
(16 citation statements)
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References 63 publications
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“…Previous studies on this topic are mainly technical and acritical, and overemphasise the instrument's benefits (Elbashir et al, 2008;Dilla, 2013;Kowalczyk, 2015;Schlesinger and Rahman, 2016;Daradkeh and Moh'd Al-Dwairi, 2017;Daradkeh, 2019). Furthermore, they are not framed within an accounting perspective, thereby the broader organisational impact of the adoption is widely overlooked, and indeed this angle is only now being glanced at in a few studies (Riggins and Klamm, 2017;Moll and Yigitbasioglu, 2019).…”
Section: Discussionmentioning
confidence: 99%
See 1 more Smart Citation
“…Previous studies on this topic are mainly technical and acritical, and overemphasise the instrument's benefits (Elbashir et al, 2008;Dilla, 2013;Kowalczyk, 2015;Schlesinger and Rahman, 2016;Daradkeh and Moh'd Al-Dwairi, 2017;Daradkeh, 2019). Furthermore, they are not framed within an accounting perspective, thereby the broader organisational impact of the adoption is widely overlooked, and indeed this angle is only now being glanced at in a few studies (Riggins and Klamm, 2017;Moll and Yigitbasioglu, 2019).…”
Section: Discussionmentioning
confidence: 99%
“…Academic research also supports this over-positive representation. Contributions on selfservice BI are mainly technical, concentrating on the specific benefits or features (Elbashir et al, 2008;Dilla, 2013;Kowalczyk, 2015;Schlesinger and Rahman, 2016;Daradkeh and Moh'd Al-Dwairi, 2018;Daradkeh, 2019). This lack of research and narrow vision is highlighted by Rikhardsson and Yigitbasioglu (2018), who, in discussing future open issues, pointed to the need for more critical studies where technical issues linked to information systems are coupled to an organisational perspective.…”
Section: Self-service Business Intelligence and Accounting In The Digital Agementioning
confidence: 99%
“…Data visualization and decision support: this article visualized the analysis results and presents them in an intuitive form to farmers and agricultural experts (Daradkeh, 2019). In this way, they can more easily understand and utilize data to make scientific decisions.…”
Section: System Analysis Layermentioning
confidence: 99%
“…Some of commercial self-service business analytics tools, such as Tableau 1 , QlikView 2 , and Microsoft Power BI 3 can be used for creating sharable data-driven stories via data visualizations and interactive dashboards and reports. These platforms lay the foundations for constructing narrative elements and exploratory visuals of data storytelling (Daradkeh, 2019b(Daradkeh, , 2019c. However, business analytics platforms with dedicated features for developing data stories are not yet as advanced and still used less frequently than the aforementioned alternatives (Tischler et al, 2017).…”
Section: Data Storytelling In Business Analytics Practicesmentioning
confidence: 99%
“…In today's business environment, organizations accumulate massive amounts of data, and their ability to make informed decisions and drive business performance depends in a part on their acumen and competency in analyzing these data and converting them into actionable insights (Daradkeh, 2019a(Daradkeh, , 2019b. To this end, various business analytics solutions are increasingly being leveraged by organizations to extract meaningful and relevant insights from the data they accumulate and support decision-making at both strategic and operational levels (Delen & Zolbanin, 2018).…”
Section: Introductionmentioning
confidence: 99%