Developing the Reputation of Distribution Network to Increase the Buying Interest of Electronic Payment: An Empirical Study

Isnarno, Endi; Soesanto, Harry; Andriyansah,

doi:10.35808/ersj/936

Cited by 4 publications

(3 citation statements)

References 30 publications

Supporting

Mentioning

Contrasting

Order By: Relevance

“…Development of a measurement scale for any constructs adopted from the model and the journal became the reference of this research, however, selected according the relevance of its research objects. For the EU there are 4 indicator variables are referring to the models of (Gefen et al 2003;Wu dan Chen, 2005;Mulatsih et al, 2017;Isnarno et al, 2018). PU utilize study results (Wu dan Chen, 2005).…”

Section: Methodsmentioning

confidence: 99%

Impact of customer trust toward loyalty: the mediating role of perceived usefulness and satisfaction

Daud¹,

Farida²,

Andriyansah³

et al. 2018

JBRMR

View full text Add to dashboard Cite

The technology of ICT is dynamically developing with sorts of innovative product, one of them is IPTV. Its existence provides triple play multimedia convergence such as telephone, internet and digital TV contents. The customer's adoption on it becomes important toward the service provider for a number of interests, especially for the field of marketing. By means of TAM concept (Technology Acceptance Model) from Gefen et al. (2003) and by adding satisfaction and loyalty so the new model is able to be used to evaluate the response of cognitive, conative and affective of customer. Empirical study applied to the customer's of PT. Telekomunikasi Indonesia, Tbk. in order to test 6 hypotheses as recommended. The Simulation of conceptual model and empirical data research acquired by using of AMOS software indicates that all of the hypotheses proved positively significant. Variable trust is a good antecedent of perceived usefulness, satisfaction and loyalty constructs. Besides that, there is a direct effect between trust with loyalty or indirect effect through the mediation on perceived usefulness and or satisfaction.

show abstract

Section: Methodsmentioning

confidence: 99%

Impact of customer trust toward loyalty: the mediating role of perceived usefulness and satisfaction

Daud¹,

Farida²,

Andriyansah³

et al. 2018

JBRMR

View full text Add to dashboard Cite

show abstract

“…Purchase intentions for apparel products often require physical examination prior to purchase. Greater risk is associated with shopping online for apparel products, making it important to examine factors that reduce various risks influencing online purchase intentions (Mulatsih et al, 2017;Isnarno et al, 2018;Aghekyan-Simonian et al, 2012).…”

Section: Purchasing Intentionmentioning

confidence: 99%

The Effects of Brand Image on Online Perceived Quality, Online Brand Personality and Purchase Intention

Setiawan¹,

Aryanto²,

Andriyansah³

2017

IJEBA

View full text Add to dashboard Cite

The purpose of this study is to determine the influence of brand image, online perception of credibility and online perception of buying interest in the market of smartphone products with a case study in the Semarang City, Indonesia. It is a quantitative research by using a survey with 200 questionnaires. The results are valid and reliable against the interest in buying smartphone products. Furthermore, the brand image is positively related but not significant to the interest of buying smartphone products. Online brand personality and online perceived quality are positively and significantly related to the interest of buying.

show abstract

“…By this point, the study of purchase interest has many factors influencing it with mixed results. Reflections on the effect of brand image on purchase interest have been conducted by some researches (Cham et al, 2018;Dash et al, 2021;Isnarno et al, 2018). Studies on the effect of trust on purchase interest have been conducted by some other researchers (Laini et al, 2022;Moslehpour et al, 2020;Neumann et al, 2021;Qalati et al, 2021;Weismueller et al, 2020;Yen & Chiang, 2021).…”

Section: Introductionmentioning

confidence: 99%

The Effect of E-commerce on People's Buying Interest in Traditional Markets

Nurazila

Hendarsyah

Eryana

2023

TIJAB

View full text Add to dashboard Cite

Background: Traditional markets are essential to many people for shopping and fulfilling their daily needs is necessary to study people’s purchase behavior, especially regarding purchase interest, in an era of increasingly advanced technological developments including e-commerce. Objective: This study aims to show the effect of e-commerce on people’s purchase interest in traditional markets. Method: This type of study is descriptive and quantitative, with primary and secondary data sources. The primary data is taken from questionnaires and interviews, while the secondary data is taken from some literatures. The population of the study is the people of Bengkalis Regency, Riau Indonesia in amount of 564,689 people in total. This study used random sampling. The sample measurement technique uses the Slovin approach and obtained a total of 400 respondent and for the data analysis, this study used simple linear regression. Results: The results of the study show that e-commerce positively and significantly affects people’s purchase interest in traditional markets. Conclusion: E-commerce positively and significantly affects the purchase interest of the Bengkalis people in traditional markets as much as 66.1% and the rest 33.9% is affected by other factors. Nevertheless, most people only use e-commerce as a catalogue to gain new information about a product, their purchase interest remains mostly buying the product in traditional markets. This study will theoretically enrich the previous existing theories and practically becomes a reference for business-persons to increase people’s purchase interest. Keywords: purchase interest; buying interest; purchase intention; e-commerce; traditional market

show abstract

Developing the Reputation of Distribution Network to Increase the Buying Interest of Electronic Payment: An Empirical Study

Cited by 4 publications

References 30 publications

Impact of customer trust toward loyalty: the mediating role of perceived usefulness and satisfaction

Impact of customer trust toward loyalty: the mediating role of perceived usefulness and satisfaction

The Effects of Brand Image on Online Perceived Quality, Online Brand Personality and Purchase Intention

The Effect of E-commerce on People's Buying Interest in Traditional Markets

Contact Info

Product

Resources

About