Environmentally Responsible Purchasing ‒ Analysis of the Ex-Yugoslavian Republics

Jotanović, Saša Raletić

doi:10.15666/aeer/1403_559572

Cited by 4 publications

(1 citation statement)

References 15 publications

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“…Today's trends in food demand are shaped, among other things, by demographic changes and the modern lifestyle of consumers (Raletić, Sudarević, Katić, Kalinić, & Kalinić, 2016;Raletić, 2017). The most important demographic changes are the aging of the population, urbanization, larger number of smaller households, an increase in the number of working women and a decline in the birth rate.…”

Section: Introductionmentioning

confidence: 99%

Demographics characteristics of consumers as factors in the purchase of cereal products in the Republic of Serbia

Kovljenić

Raletić-Jotanović²,

Nestrov-Bizonj

et al. 2021

Ekonomika poljoprivrede

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Today, there is a trend towards a healthy lifestyle and a healthy diet. Cereals are considered the healthiest food because of their properties. They contain a good ratio of carbohydrates, unsaturated fatty acids, vitamins, proteins, minerals and plant fibers that are necessary for human nutrition. Therefore, the production and trade of cereals in the world tend to grow significantly. The aim of the paper is to identify the demographic characteristics of consumers that influence consumer decision when buying cereal products. The empirical research was conducted on a sample of 201 respondents from the territory of the Republic of Serbia through a questionnaire, which was made for research purposes. Through the discovery of consumer preferences, there is an opportunity to help producers of cereal products in Serbia to offer products that will meet the requirements of consumers.

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Section: Introductionmentioning

confidence: 99%

Demographics characteristics of consumers as factors in the purchase of cereal products in the Republic of Serbia

Kovljenić

Raletić-Jotanović²,

Nestrov-Bizonj

et al. 2021

Ekonomika poljoprivrede

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Environmentally responsible purchasing in Slovakia

Musová¹,

Musa²,

Ludhova³

2018

Economics &Amp; Sociology

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The current state of the environment encourages consumers to more responsible behaviour in the market. Consumers realize that through their purchase behaviour they can also contribute to the reduction of negative developments and betterment of the situation. In that context, our aim was to examine the selected aspects of environmental purchase behaviour of consumers in Slovakia. Our attention was focused on the environmental factors when purchasing products in general. The partial aim was to find out how consumers behave when purchasing environmental products with an emphasis on bio products and organic food. Secondary data analysis is supplemented by the selected results of the primary research from February 2017, which was conducted on the sample of 274 respondents from Slovakia. The obtained data were evaluated by selected statistical methods (Chisquare test, Friedman test, Wilcoxon test, descriptive statistics). The results of the research showed that environmental factors when purchasing products do not dominate among Slovak consumers. The frequency of purchasing selected environmentally friendly products (including bio products and organic food) does not seem important. Our research identified several drawbacks in environmental behaviour of consumers and mentioned the need for more environmental education among consumers and more intensive communication of environmentally responsible businesses in relation to their potential environmental-oriented customers.

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