Features of assessment of competitiveness of veterinary preparations

Abstract

For efficient production and obtain competitive advantages in the production market, an entity shall ensure in its competitiveness and to assess its prospects for the future. The company's management must have information on competitors and their ability to find a niche in the modern market process. The assessment of the competitiveness of the enterprise is based on a systematic analysis of internal and external factors and involves the use of appropriate tools for the demand and use of reserves to improve the efficiency of functioning of enterprises. The objects of analysis are the market environment for the functioning of sectoral enterprises, the legislative and regulatory framework governing the relations in the market of veterinary preparations.

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“…Products of manufacturers from Belarus, the Netherlands, China, South Korea, Slovenia are also presented. According to the results of the third quarter of 2019, domestic products occupied 54% of the market [14]. The rest of the market is foreign production.…”