Drilling fluid is pivotal for efficient drilling. However, the gelation performance of drilling fluids is influenced by various complex factors, and traditional methods are inefficient and costly. Artificial intelligence and numerical simulation technologies have become transformative tools in various disciplines. This work reviews the application of four artificial intelligence techniques—expert systems, artificial neural networks (ANNs), support vector machines (SVMs), and genetic algorithms—and three numerical simulation techniques—computational fluid dynamics (CFD) simulations, molecular dynamics (MD) simulations, and Monte Carlo simulations—in drilling fluid design and performance optimization. It analyzes the current issues in these studies, pointing out that challenges in applying these two technologies to drilling fluid gelation performance research include difficulties in obtaining field data and overly idealized model assumptions. From the literature review, it can be estimated that 52.0% of the papers are related to ANNs. Leakage issues are the primary concern for practitioners studying drilling fluid gelation performance, accounting for over 17% of research in this area. Based on this, and in conjunction with the technical requirements of drilling fluids and the development needs of drilling intelligence theory, three development directions are proposed: (1) Emphasize feature engineering and data preprocessing to explore the application potential of interpretable artificial intelligence. (2) Establish channels for open access to data or large-scale oil and gas field databases. (3) Conduct in-depth numerical simulation research focusing on the microscopic details of the spatial network structure of drilling fluids, reducing or even eliminating data dependence.