Green core competence and firm performance in a post‐conflict country, Iraq

Abstract

Green core competence theory proposes that green core competence is needed for green innovation performance and, in turn, firm performance. We demonstrate that this theory applies in post‐conflict Iraq where green innovation performance was conditional on commitment to sustainable management and development of green technology and skills. Data from 238 Iraqi executives showed that green product and process innovation performance increased with green core competence, but only when the firm invested in people and R&D or, in the case of green process innovation, top management demonstrated authentic commitment to sustainable practices. The moderation effects of R&D investment and top management commitment reflect the national context in Iraq, where R&D investment is low and management is often constrained by inflexible bureaucracy. As countries emerge from conflict, investment in modernization of companies' internal structure, management, and capacity for continuous improvement is required if core competence is to be translated into innovation performance.

KOBİ’lerde yeşil süreç inovasyonunu teşvik etmek için yeşil dönüşümcü liderliğin ve yeşil temel yeteneklerin etkilerinin incelenmesi

“…Finally, it was revealed that the relationship between the green core competencies of enterprises and green process innovation (β = 0.269, t; 3.338, p; 0.001) was positively significant, and H3 was supported according to this finding. This finding strengthens the results of the few studies in the literature and advances the theory Chen, 2008;Qu, Khan, Yahya, Zafar, and Shahzad, 2022;Al Halbusi, Klobas, and Ramayah, 2022). According to Ahmad et al (2022), when enterprises develop their green dynamic capabilities to a certain level, they display superior environmental performance by developing products and processes that are less harmful to the environment.…”

Business Intelligence: An Important Tool to Develop Dynamic Capabilities and Sustainable Innovation in the Digital Age

“…In their comprehensive literature review, [30] view business intelligence as a combination of policies, processes, cultures, and technologies used to store, manipulate, and analyze data. In addition, four main steps characterize business intelligence: system sources, data acquisition, data warehouse, and reporting and analysis [31,32].…”

A Multilevel Study of Change-Oriented Leadership and Commitment: The Moderating Effect of Group Emotional Contagion

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