Green market expansion by reducing information asymmetries: Evidence for labeled organic food products

Rousseau, Sandra; Vranken, Liesbet

doi:10.1016/j.foodpol.2013.01.006

Cited by 158 publications

(130 citation statements)

References 46 publications

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“…Consistent with some higher education data (most are college degree or above), educational level has a positive effect on the willingness to pay for organic products [35,45]. Other studies with overrepresented samples reveal that education level has no significant impact on purchasing behavior [47].…”

Section: Socio-demographic Profile Knowledge and Motivation Of Thesupporting

confidence: 62%

“…The four rice attributes and their levels were used to build an orthogonal factorial design which is in agreement with other studies [29,32,37,[43][44][45]. The "main effects only" designs permit the uncorrelated estimation of all main effects under the assumption that all interactions between attributes are negligible [44][45][46]. Main effects can account for 70-90 percent of explained variance and are of primary interest in practical applications [30].…”

Section: Survey Design and Data Descriptionmentioning

confidence: 56%

“…Eco-labeled products are purchased mainly by urban consumers in large cities [19], resulting in the higher level of education of the sample. As is often the case with empirical data, less educated people are underrepresented [13,45,47]. The respondents' motivation was measured by asking about the degree to which they were concerned with agricultural pollution issues and food safety.…”

Section: Characteristics Of the Samplementioning

confidence: 99%

“…The sampled participants had basic knowledge (4.522) about the production standards of eco-labeled rice. Although under or over-representation of the sample is a feature common to other surveys and empirical studies [13,45,47,48], it must be considered when interpreting the results. Table 3.…”

Section: Characteristics Of the Samplementioning

confidence: 99%

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Consumer Choices and Motives for Eco-Labeled Products in China: An Empirical Analysis Based on the Choice Experiment

2017

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Based on choice experiments conducted via face-to-face interviews with 435 participants in four provincial areas of China (Shanghai, Zhejiang, Jiangsu, and Guangdong), Chinese consumers' preferences and motives for purchasing eco-labeled rice are examined in this study. The heterogeneous effects of each motivating channel are also investigated. The results reveal positive correlations between premiums for eco-labeled rice and consumers' concerns about food safety and the environment, suggesting that health benefits and environmental considerations are the two critical motivations. The willingness to pay for eco-labeled rice does not increase with consumers' knowledge of the different production standards indicated by each eco-label. Individual characteristics that determine each class are further explored through a seemingly irrelevant regression to identify the target group of consumers for policy-makers.

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Section: Socio-demographic Profile Knowledge and Motivation Of Thesupporting

confidence: 62%

Section: Survey Design and Data Descriptionmentioning

confidence: 56%

Section: Characteristics Of the Samplementioning

confidence: 99%

Section: Characteristics Of the Samplementioning

confidence: 99%

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Consumer Choices and Motives for Eco-Labeled Products in China: An Empirical Analysis Based on the Choice Experiment

2017

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“…Internal factors are more multi-faceted. Empirical work has shown that consumer awareness can be a relevant determinant for predicting purchasing decisions and that there appears to be a link between environmental knowledge and tendency to purchase eco-labeled food [23][24][25][26]. Earlier research has also indicated potentially stronger links between consumers' subjective knowledge (thus, their perceived level of knowledge) and pro-environmental consumer behavior than between (actual) knowledge and behavior [23,27].…”

Section: Theoretical Backgroundmentioning

confidence: 99%

Eco-Labeled Seafood: Determinants for (Blue) Green Consumption

et al. 2016

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Eco-certification has become an increasingly popular market-based tool in the endeavor to reduce negative environmental impacts from fisheries and aquaculture. In this study, we aimed at investigating which psychological consumer characteristics influence demand for eco-labeled seafood by correlating consumers' stated purchasing of eco-labeled seafood to nine variables: environmental knowledge regarding seafood production, familiarity with eco-labels, subjective knowledge, pro-environmental self-identification, sense of personal responsibility, concern for negative environmental impacts from seafood production, perceived consumer effectiveness, gender and education. Questionnaires were distributed to consumers in Stockholm, Sweden, and the data were tested with multiple regression analysis using linear modeling and model averaging (n = 371). Two variables were the best predictors of stated purchasing of eco-labeled seafood: (i) recognition and understanding of eco-labels for seafood (Marine Stewardship Council, Fish for Life, Aquaculture Stewardship Council and KRAV); and (ii) concern for negative environmental impacts associated with seafood production. Meanwhile, consumer environmental knowledge was a weaker predictor. Results from this study suggest that strengthening the emotional component of consumer decision-making and improving the level of consumer familiarity with seafood eco-labels could stimulate more pro-environmental seafood consumption.

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Blockchain‐Enabled Supply Chain Management System

Pathak

2021

Blockchain for Business

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Green market expansion by reducing information asymmetries: Evidence for labeled organic food products

Cited by 158 publications

References 46 publications

Consumer Choices and Motives for Eco-Labeled Products in China: An Empirical Analysis Based on the Choice Experiment

Consumer Choices and Motives for Eco-Labeled Products in China: An Empirical Analysis Based on the Choice Experiment

Eco-Labeled Seafood: Determinants for (Blue) Green Consumption

Blockchain‐Enabled Supply Chain Management System

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