“…Valence describes the extent to which an emotion is pleasant or unpleasant, whereas arousal refers to its degree of activation. It has been repeatedly demonstrated that emotional content affects word processing in a variety of experimental tasks and paradigms, such as lexical decision (e.g., Vinson, Ponari, & Vigliocco, 2014), naming (e.g., Kuperman, Estes, Brysbaert, & Warriner, 2014), emotional Stroop tasks (e.g., Eilola, Havelka, & Sharma, 2007), valence judgments (e.g., Estes & Verges, 2008), short-term memory tasks (e.g., Majerus & D'Argembeau, 2011), and long-term memory tasks (e.g., Ferré, Sánchez-Casas, & Fraga, 2013). Emotionality also has a neural signature, as revealed by ERP data (see Citron, 2012, for an overview).…”