Project implementation is the making of a functional product consisting of mock-ups, partial functional models, and prototype functional products. Therefore, the making of this functional product requires the creativity of the students to produce more innovative ideas in accordance with the product to be presented. Hence, in the production of this functional product each individual creativity has different potential. Therefore, this study was conducted to identify the level of motivation, personality and environment that influence students' creativity in the production of functional products for the subject of Design and Technology (RBT). The study design was quantitative by using the questionnaire method. The research instrument consists of 4 sections and each section consists of several different items namely demographics (4 items), motivation (8 question items), personality (44 question items) and environment (8 question items). A total of 175 form 3 students of SMK Desa Kencana, Lahad Datu was selected as the study sample. Study data was analyzed using descriptive and correlation analysis to find out the relationship between creativity and personality traits. The findings of the study found that the independent variables of motivation level (M = 4.2843, SD = .58299) and environment (M = 4.3293, SD = .75517) can affect students' creativity. Meanwhile, for personality, the mean and deviation values are based on five personality traits, namely openness to experience (M = 3.6469, SD = .41864), conscientiousness (M = 3.6724, SD = .58604), extraversion (M = 3.4921, SD = .57566), agreeableness (M = 3.7073, SD = .42491), and neuroticism (M = 2.7700, SD = .6286). Besides, the results of the analysis of the correlation of creativity with personality significance traits found that there is a positive and negative relationship with levels of 0.01 and 0.05. Personality traits, openness to experience (r = .945, P = .000), conscientiousness (r = .372, P = .000), extraversion (r = .512, P = .000), agreeableness (r = .435, P = .000), had a positive relationship whereas neuroticism trait (r =-. 184, P = .0.15) had a negative relationship. In sum, an individual's creativity in the creation of a functional product can be influenced by their level of motivation, environment, and personality. With the help of the findings, it is hoped that subsequent researchers will be able to determine how much motivation, personality, and environment influence students' creative thinking.