PurposeKosovo is a transition country, and family businesses are seen as the best way to ensure its existence. The purpose of this paper is to determine the importance of beekeeping entrepreneurship in the country and the factors that affect entrepreneurship in this sector.Design/methodology/approachThis research was developed through a case presentation where interviews with beekeepers from different cities of Kosovo were conducted. Because this research was conducted during the pandemic situation COVID-19, a total of 32 beekeepers agreed to give interviews, of which 30 were males and 2 were females. The interviews were conducted from March to May 2020. All interviews were recorded to obtain all the relevant details during data processing. All respondents agreed that their names could be made public. The interviews were conducted in Albanian language, and their duration was from 32 min to 1 h and 40 min. The questionnaire for the interview in total contained 25 questions.FindingsBeekeeping in Kosovo runs entirely as a family business. Only 12 out of 32 respondents inherited the business from their families, while others started this business mostly out of curiosity. 59% of the respondents consider beekeeping as their primary income, while 32 percent as the only source of income. Only 9% of the respondents have less than 30 hives, and the beekeeping income does not have a big impact on their total income. Beekeeping is considered a dangerous business that forces beekeepers to have a second job. The most common risks are climate change and bee diseases. However, although they have a second job, their highest income derives from beekeeping. Education has the biggest role in the development of this business, while experience and technology do not play a significant role.Research limitations/implicationsThe number of respondents is small compared to the total number of beekeepers in Kosovo, so a larger number of beekeepers could give more accurate results. In addition, there is no general data on the impact of the beekeeping sector on the economy, especially on the role of this sector in reducing the unemployment rate.Originality/valueThe study adds value to the importance of artisan family businesses. Knowing the importance of family businesses, this study makes a great contribution to determining the factors that affect the development of beekeeping entrepreneurship as family business.