The results of a two-dimensional fluid simulation of a plasma display panel (PDP) cell show that the discharge characteristics of a coplanar dielectric barrier discharge can be controlled by the electrode tilt angle rather than by the gas mixture ratio or gap distance. The change in the tilt angle results in a significant change in the wall charge distribution and the discharge duration for each pulse. Therefore, the breakdown voltage, plasma density, light brightness, and luminous efficacy can be controlled by the tilt angle. A concave electrode structure allows large wall charge accumulation near the outer edge of two coplanar electrodes, and it results in a long-duration discharge, high luminance, and high luminous efficacy. On the other hand, a convex electrode structure allows high wall charge accumulation near the gap between two coplanar electrodes, and it results in a short-duration discharge with a decreased breakdown voltage.