2018
DOI: 10.1155/2018/2451470
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Integrating Evaluation Grid Method and Fuzzy Quality Function Deployment to New Product Development

Abstract: The success of a new product is usually determined not by whether it includes high-end technology, but by whether it meets consumer expectations, especially key Kansei demands. This article aims to evaluate attractive factors (Kansei words) and convert them to design elements to make products stand out in the global competition. The evaluation grid method (EGM) is an important research method of Miryoku engineering. The method can build qualitative relations among consumers’ attractive factors and design eleme… Show more

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Cited by 41 publications
(29 citation statements)
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References 62 publications
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“…Miryoku is considered as a vague concept by Kang et. al [28]. However, definite value was not obtained in the structure chart of EGM evaluation by Miryoku engineering.…”
Section: Miryoku Engineering and Evaluation Grid Methodsmentioning
confidence: 97%
See 1 more Smart Citation
“…Miryoku is considered as a vague concept by Kang et. al [28]. However, definite value was not obtained in the structure chart of EGM evaluation by Miryoku engineering.…”
Section: Miryoku Engineering and Evaluation Grid Methodsmentioning
confidence: 97%
“…During the interview, the evaluation grid method (EGM) was used in the interview. EGM can quickly and accurately extract charm factors proposed by respondents, and also quickly construct the structure and sequence of each factor project [28]. Then the efficiency of building ANP models is improved in the following study.…”
Section: Interviews With Evaluation Grid Methodsmentioning
confidence: 99%
“…e greatest advantage of the EGM is that the structure of users' Kansei factors can be elicited [19,20]. e repertory grid method developed by Kelly can be used to capture the mechanism of people's comprehension and recognition of their environments, especially in human relationships [21]. Sanui [22] advanced it into the evaluation of the grid method in two processes.…”
Section: Related Workmentioning
confidence: 99%
“…It can transfer and distribute customer requirements in multilevel and multistage and transform them into technical requirements in different stages. Kang et al [29] used QFD to convert customer requirements into engineering characteristics. The practice showed that the application of QFD can improve product quality, enhance product competitiveness, and improve customer satisfaction to a great extent and ultimately achieve better economic benefits [30].…”
Section: Review Of Customer Value Transfer and Distributionmentioning
confidence: 99%