“…Second, minority group survival is conceived of here in an intergroup vacuum (see Tajfel, 1978). In other words, an analysis of the dominant group's ideologies, strategies, and language status is an important and dynamic set of contributing forces here, as discussed by Coupland & Thomas (1989) and Neide (1986) amongst others. If language is an important aspect of dominant group identity, changes in the status of a minority language (be they growth or decline) are likely to have direct implications for dominant language identity in ways that social identity theory and ethnolinguistic identity theory (Giles & Johnson, 1987) can articulate, and in ways that will, transactively, then affect minority language-related activities.…”