Language for Tourism

Abstract

Language for tourism has developed relatively recently as a field within languages for specific purposes (LSP), joining other more widely known and longer‐established specific language disciplines such as business, science and technology, and academic purposes.

Glogging in the ESP Classroom: Developing Tourism Studies Students’ EFL Persuasive Writing

“…gorge, border), and transportation (e.g. open-jaw ticket, ground staff) (Ruiz-Garrido & Saorín-Iborra, 2013). While exoticizing targets strangeness and novelty, comparing aims at reducing them and increasing familiarity (Dann, 1996).…”

“…the most peaceful countryside) and intensifier adverbs (e.g. extremely attractive) (Cappelli, 2006;Gotti, 2006;Ruiz-Garrido & Saorín-Iborra, 2013). Concerning poetic devices, alliteration (e.g.…”

“…Beside verbal techniques, TPMs also include visual ones. Both aspects are subtly combined to reinforce the created tourism image (Ruiz-Garrido & Saorín-Iborra, 2013;Sulaiman & Wilson, 2019) and to "offer a multisensorial experience and shape an illusion of reality and reality fruition" (Held, 2004as cited in Francesconi, 2014. Thus, multimodality fulfils a range of "semiotic, cognitive and emotional functions: it captures the reader's attention and engenders a positive mood and a pleasant psychological attitude; it assists concentration, performs emphasis and thus leaves a lasting mnestic trace" (Francesconi, 2014: 6).…”

“…Since English features widely in the linguistic landscapes of most major tourist destinations, the English of tourism constitutes a specialized language with a specialized discourse (Dann, 1996;Gotti, 2006) "characterized by unique linguistic features including lexical, morpho-syntactical, semantic, textual, and pragmatic aspects" (Ennis & Petrie, 2020: 2). These features have strong associations with the various services of the tourism industry (accommodation, food and beverages, and transportation) and the numerous interactions happening between tourists and the professionals managing and performing such services (Ruiz-Garrido & Saorín-Iborra, 2013). This indicates that the teaching and learning of English for tourism to current and/or prospective professionals in this field constitutes a form of English for specific purposes (ESP) (Ennis & Petrie, 2020).…”

The Modal Expression of Necessity in English for Tourism

“…1 Despite some prior views (see Calvi, 2016: 189;Suau-Jiménez, 2012a: 125), the specificity of the language of tourism -be it considered a register (Lam, 2007), a macro-genre (Calvi, 2010) or a (specialised) discourse (Jaworska, 2013;Manca, 2016;Suau-Jiménez, 2012a) -has been acknowledged and empirically proven. A designation 'tourism English' (Lam, 2007) neatly captures a widely held view that English used in tourism is different from general English and other specialised languages inasmuch as it is characterised by a set of distinctive stylistic, linguistic (lexical/semantic and syntactic) and functional features (Edo-Marzá, 2012;Lam, 2007;Ruiz-Garrido & Saorín-Iborra, 2013;Suau-Jiménez, 2012a, 2012bSulaiman & Wilson, 2019). As an alternative, the label English for Tourism (EfT) is used here for it seems closely reminiscent of the field of applied linguistics, and, by implication, of English for Specific Purposes (ESP).…”