Membaca Citra Indonesia Dalam Arsip Audio Visual Kementerian Pariwisata

Widiastuti, Rina; Nurtanzila, Lastria

doi:10.22146/diplomatika.35300

Cited by 4 publications

(6 citation statements)

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“…In post-test there an increase willingness to visit the Indonesia Tourism places. It is similar with research result from Widiastuti & Nurtaanzila (2018), said that promotional video about destination in Indonesia is giving a willingness to travel to Indonesia.…”

Section: E Discussionsupporting

confidence: 84%

“…This significant five criteria will also be added in the research to see in destination image after watching the promotional video and influence of intention to visit. Widiastuti & Nurtaanzila (2018), there are five categories of destination image in the promotional video "Wonderful Indonesia -A Visual Journey", they are beautiful nature, culture, the hospitality of local people, uniqueness of local food, and peaceful or security of destination places. Destination image consists of cognitive, affective, and conative.…”

Section: Intention and Tourist Image Of Promotional Videomentioning

confidence: 99%

“…There are a lof of reaction video of promotional video "Wonderful Indonesia-A Visual Journey" in YouTube. Based on Widiastuti & Nurtaanzila (2018), we able to know that foreign citizens feel impressed by the beauty of Indonesia. The reaction video can from the description written in each video.…”

Section: A Introductionmentioning

confidence: 99%

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Who Is The Target Market Of Digital Tourism 4.0?

Goenadhi

Rahadi

2020

FIRM

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<p>This study is to investigate the willingness or intention of millennials and Gen Z era because nowadays, they are the new target market and their tourism destination image to visit several places in Indonesia based YouTube account "Indonesia.Travel" about their promotional video "Wonderful Indonesia-A Visual Journey." In this video, there will be four places. The first one is Bunaken, Manado; Banyuwangi, East Java; Lombok; and Wakatobi. The paper is presenting and experimental research (pre-test and post-test) to measure intention and tourism image of destination places in Indonesia and qualitative method (with Focus Group Discussion) in the open-ended questions. There is a significant influence of post-test to tourism image of choosing a destination in Millenials, and Gen Z and also there is a significant difference between post-test and pre-test, before and after the promotional video of "Wonderful Indonesia-A Visual Journey." The Research Limitation/Implication is the subject is only Millenial, and Gen Z and this research only use accidental sampling. The practical implication in this research it is hoping that the paper will contribute to doing business about the promotional video in other places in Indonesia, or the world.</p>

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Section: E Discussionsupporting

confidence: 84%

Section: Intention and Tourist Image Of Promotional Videomentioning

confidence: 99%

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Who Is The Target Market Of Digital Tourism 4.0?

Goenadhi

Rahadi

2020

FIRM

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“…Similar previous research found limited research only on the image of Indonesia, or only on Indonesia as the G20 Presidency, or only on the Russia-Ukraine conflict. The researches on the image of Indonesia were conducted by Felani (2017) with the title "Citra Indonesia dalam Film dan Serial Televisi Hollywood" and Widiastuti & Nurtanzila (2018) with the title "Membaca Citra Indonesia dalam Audio Visual Kementerian Pariwisata". Through a postcolonial approach with the theory of orientalism from Edward Said, Felani (2017) found the image of Indonesia in Hollywood films and television series as a strange, chaotic, and backward country; den of criminals; exotic place; isolated; mystical and mysterious; a romantic place and vacation destination; as well as a terrorist center.…”

Section: Introductionmentioning

confidence: 99%

“…Through a postcolonial approach with the theory of orientalism from Edward Said, Felani (2017) found the image of Indonesia in Hollywood films and television series as a strange, chaotic, and backward country; den of criminals; exotic place; isolated; mystical and mysterious; a romantic place and vacation destination; as well as a terrorist center. The research by Widiastuti & Nurtanzila (2018) stated that the Ministry of Tourism imaged Indonesia as a charming country through the audio-visuals it made. The charming image was obtained from the natural beauty, cultural uniqueness, friendliness of the residents, delicious food, and environmental peace/safety shown in the audio-visual video.…”

Section: Introductionmentioning

confidence: 99%

The Image of Indonesia in the G20 Presidency on the Russia-Ukraine Conflict: A Pragmatic Approach

2022

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Indonesia has been elected for the first time in the G20 Presidency. Shortly after being elected to the presidency holder, a big challenge arose which was the re-emergence of the conflict between Russia and Ukraine. This situation forced Indonesia to appear as the leader of the world’s major economic countries. In this G20 Presidency, Indonesia has also built an image that is expected to help resolve the Russia-Ukraine conflict. This analytical descriptive research aimed to analyze the image of Indonesia in the G20 Presidency on the Russia-Ukraine conflict. The approach used was a pragmatic approach, with speech act theory from Austin (1962) and Searle (1969), and image building theory from Lozier (1976). The data collection method chosen was the note-taking method with the data analysis technique was the pragmatic identity method. The data source for this research was an official speech video of President Joko Widodo responding to the Russia-Ukraine conflict which was obtained on the YouTube channel “Sekretariat Presiden”. The data collected were 13 utterances that contained the image of Indonesia on the Russia-Ukraine conflict. Based on the results of the analysis, the image of Indonesia through Joko Widodo’s speech was built through illocutionary meaning. The illocutionary meaning produces 8 (eight) images of Indonesia, namely committed, proactive, neutral, humanist, peace-loving, solutive, progressive, and responsible. The image of Indonesia on the Russia-Ukraine conflict was built as a form of the existence of Indonesia which is now the G20 Presidency. This image is principle for Indonesia as the holder of the G20 Presidency to influence the world to build peace.

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A Review of YouTube for Tourism Promotion in Indonesia

Damiasih¹,

Agustina²,

Azahari³

et al. 2021

IJISTECH

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Currently, YouTube as one os popular social media platrom is something that has potential as a medium for tourism promotion. This is because YouTube is a social media that has the second largest number of users, it can also be an effective media for promotion since YouTube displays visual and audio that are considered to be attractive. Hence, it can contribute to grow and increase the interest of tourists to visit. This has been proven by several countries that tourism sectors have become famous since the videos uploaded through the YouTube. There are several things that must be considered by Indonesia in making tourism promotional videos. Therefore, this paper presents a review on the usage of Youtube as platform for tourism promotion made by many scholars in Indonesia. This paper further presents a discussion on what should tourims business player should do on their YouTube promotion channel. Finally, we present open problems for future research recommendations.

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Membaca Citra Indonesia Dalam Arsip Audio Visual Kementerian Pariwisata

Cited by 4 publications

References 0 publications

Who Is The Target Market Of Digital Tourism 4.0?

Who Is The Target Market Of Digital Tourism 4.0?

The Image of Indonesia in the G20 Presidency on the Russia-Ukraine Conflict: A Pragmatic Approach

A Review of YouTube for Tourism Promotion in Indonesia

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