We examine the redistribution of the in-plane optical spectral weight in the normal and superconducting state in trilayer Bi 2 Sr 2 Ca 2 Cu 3 O 10 ͑Bi2223͒ near optimal doping ͑T c = 110 K͒ on a single crystal via infrared reflectivity and spectroscopic ellipsometry. We report the temperature dependence of the low-frequency integrated spectral weight W͑⍀ c ͒ for different values of the cutoff energy ⍀ c . Two different model-independent analyses consistently show that for ⍀ c = 1 eV, which is below the charge transfer gap, W͑⍀ c ͒ increases below T c , implying the lowering of the kinetic energy of the holes. This is opposite to the BCS scenario, but it follows the same trend observed in the bilayer compound Bi 2 Sr 2 CaCu 2 O 8 ͑Bi2212͒. The size of this effect is larger in Bi2223 than in Bi2212, approximately scaling with the critical temperature. In the normal state, the temperature dependence of W͑⍀ c ͒ is close to T 2 up to 300 K.