Model Strategi Manajemen Kebijakan Publik  Sektor Pasar Tradisional Untuk Peningkatan Pendapatan Asli Daerah Di Kabupaten Bengkayang Kalimantan Barat

Yulita, Yulita; Gunawan, Cakti Indra

doi:10.33366/ref.v7i1.1348

Cited by 5 publications

(5 citation statements)

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“…Public policies that are expected to be able to overcome the crisis in the economic sector also appear to have not been implemented effectively, as the results of public policy research on the traditional market sector in Bengkayang Regency are still unable to contribute to a significant increase in local revenue [23]The researcher also conveyed demands for the role of local government in meeting health needs regarding the implementation of regional government policies in public health services. From the research results it is known that the implementation of Kotamobagu city government policies in South Kotamobagu sub-district in free health services cannot be implemented optimally, this is due to limitations resources available even though the health services provided are still basic medical services [24].…”

Section: Adaptataion To Various Crisis Dynamicsmentioning

confidence: 99%

“…In today's global life, the sustainability of organizational operations and excellence in responding to competition depends on openness to the management system approach that should be implemented to support operations and programs, including relevant methods and technological developments. Yulita and Gunawan [23]highlighted public policy management strategies in the traditional market sector which have not been able to contribute to increasing local revenue, and proposed the Integrated Management System (IMS) to be one solution for increasing local revenue in Bengkayang district. Integrated Management System is an effort to combine all related components of a business into one system for easier management and operations.…”

Section: Integrated Managementmentioning

confidence: 99%

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Public Policy in Responding to Challenges the Role of Regional Goverment in Indonesia: A Literature Study

Ayu Putu Sri Widnyani,

Nengah Sarikumpul,

Made Sumada

et al. 2024

KSS

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The “Internet of things” phenomenon in Industrial Revolution 4.0 provides great opportunities that support and facilitate collaboration. However, to achieve effective collaboration, there are many challenges that the government must anticipate. This descriptive literature study summarizes the results of studies related to the public policy process in local governments that are expected to answer the challenges of bureaucratic reform toward Industrial Revolution 4.0 in Indonesia. This paper uses a descriptive literature study on secondary data for 2016-2023. The results of this descriptive literature study found two subdiscussions which include, bureaucratic reform inconsistency and adaptation to various crisis dynamics. Inconsistency in bureaucratic reform can occur due to a lack of commitment and competence, the professional expertise capacity of bureaucrats, and the emergence of competition between bureaucracy and other actors. In adapting to various crisis dynamics, the ineffectiveness of implementing a public policy appears, so that more proactive activities are needed to mobilize public aspirations, openness to management system approaches, and relevant technological developments as one of the solutions. This paper is expected to provide information and input for regional stakeholders in formulating public policies. Keywords: public policy, local government, bureaucratic reform

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Section: Adaptataion To Various Crisis Dynamicsmentioning

confidence: 99%

Section: Integrated Managementmentioning

confidence: 99%

Public Policy in Responding to Challenges the Role of Regional Goverment in Indonesia: A Literature Study

Ayu Putu Sri Widnyani,

Nengah Sarikumpul,

Made Sumada

et al. 2024

KSS

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“…Menurut Wheelen manajemen strategi merupakan serangkaian pilihan dan keputusan manajer atau pemimpin perusahaan sebagai usaha yang dilaksanakan untuk menentukan keberhasilan pada organisasi dalam jangka panjang (Yulita & Gunawan, 2019).…”

Section: Manajemen Strategiunclassified

Ada Grill Marketing Strategy In 2023

Sholikhah

2023

aktiva

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Ada Grill is a business engaged in the culinary field. The purpose of this research is to find out the internal and external factors, understand the strategies used and find out the right strategy that Ada Grill can use in the coming 2023 after covid 19. Data obtained from this research through observation and interviews. While the analysis method used in this research is SWOT analysis. The results showed that the internal strength factor was at a value of 2.33 and the weakness factor was 0.63. Thus the difference obtained is 1.7. Furthermore, the external factor opportunity is 2.00 and the external factor threat is 1.08 so that the difference obtained from opportunities and threats is 1.33. According to the results of the SWOT matrix 4K is in quadrant I position which means that Ada Grill can take advantage of existing opportunities by using strengths. According to the IE matrix, the results of internal factors are 2.97 and the results of external factors are 3.08, indicating that the position is in cell no.2. The marketing mix strategy used by Ada Grill is considered to be able to increase product sales and make a profit. Alternative strategies suggested to Ada Grill are market penetration, market development, development of goods and services. Ada Grill merupakan usaha yang bergerak pada bidang kuliner. Tujuan dari penelitian ini untuk mengetahui faktor internal dan eksternal, memahami strategi yang digunakan dan mengetahui strategi yang tepat yang dapat digunakan Ada Grill pada tahun 2023 yang akan datang pasca covid 19. Data dari penelitian ini diperoleh melalui observasi dan wawancara. Sedangkan metode analisis yang digunakan pada penelitian ini ialah analisis SWOT. Hasil penelitian menunjukkan bahwa faktor internal kekuatannya pada nilai 2,33 dan faktor kelemahan di angka 0,63. Dengan demikian selisih yang diperoleh ialah 1,7. Selanjutnya Peluang faktor eksternal yaitu 2,00 dan ancaman faktor ekternal ancaman di angka 1,08 sehingga selisih yang diperoleh dari peluang dan ancaman adalah 1,33. Menurut hasil matriks SWOT 4K berada pada posisi kuadran I yang artinya Ada Grill dapat memanfaatkan peluang yang ada dengan menggunakan kekuatan. Menurut matriks IE hasil faktor internal yaitu 2,97 dan hasil faktor ekternal 3,08 menunjukkan bahwa posisinya berada pada sel no.2. Strategi bauran pemasaran yang digunakan Ada Grill dinilai dapat meningkatkan penjualan produk dan memperoleh keuntungan. Strategi alternatif yang disarankan kepada Ada Grill adalah penetrasi pasar, pengembangan pasar, pengembangan barang dan jasa.

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“…Menurut Wheelen menjelaskan bahwa manajemen strategik ialah serangkaian keputusan manajer serta upaya yang dilakukan untuk menentukan keberhasilan pada organisasi dalam jangka panjang (Yulita & Gunawan, 2019).…”

Section: Manajemen Strategiunclassified

STRATEGI PEMASARAN CAFE YOU & ME SELAMA MASA PANDEMI CORONA TAHUN 2022

Subandi

Wahyuni

Saidah

et al. 2022

Ekonomi. Manajemen.

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Cafe you & me adalah usaha yang bergerak pada bidang kuliner. Tujuan dari penelitian ini yaitu untuk mengetahui faktor internal dan eksternal, untuk mngetahui strategi yang digunakan, serta untuk mengetahui strategi yang tepat untuk digunakan cafe you & me selama masa pandemi corona. Penelitian ini menggunakan data dengan melakukan observasi dan wawancara. Metode analisis yang digunakan pada penelitian ini yaitu dengan analisis SWOT. Hasil pada penelitian dari faktor internal kekuatan yaitu 2,33 dan faktor kelemahan yaitu 0,63 sehingga selisih yang didapatkan dari kekuatan dan kelemahan yaitu 1,7. Selanjutnya faktor eksternal peluang yaitu 2,00 dan faktor ekternal ancaman yaitu 1,08 sehingga selisih yang didapatkan dari peluang dan ancaman yaitu 1,33. Menurut hasil matriks SWOT 4K berada pada posisi kuadran I yang artinya cafe you & me dapat memanfaatkan peluang yang ada dengan menggunakan kekuatan. Menurut matriks IE hasil faktor internal yaitu 2,97 dan hasil faktor ekternal 3,08 maka posisinya berada pada sel no.2. strategi bauran pemasaran yang digunakan cafe you & me dapat meningkatkan penjual produk serta keuntungan. Strategi alternatif yang disarankan kepada cafe you & me yaitu penetrasi pasar, pengembangan pasar, pengembangan barang dan jasa.

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Model Strategi Manajemen Kebijakan Publik Sektor Pasar Tradisional Untuk Peningkatan Pendapatan Asli Daerah Di Kabupaten Bengkayang Kalimantan Barat

Cited by 5 publications

References 0 publications

Public Policy in Responding to Challenges the Role of Regional Goverment in Indonesia: A Literature Study

Public Policy in Responding to Challenges the Role of Regional Goverment in Indonesia: A Literature Study

Ada Grill Marketing Strategy In 2023

STRATEGI PEMASARAN CAFE YOU & ME SELAMA MASA PANDEMI CORONA TAHUN 2022

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