2016
DOI: 10.24201/es.2016v34n100.1392
|View full text |Cite
|
Sign up to set email alerts
|

Mujeres en la prensa deportiva brasileña: imágenes y palabras

Abstract: ResumenEl objeto de este estudio fue analizar el trato que dan los medios de comunicación social brasileños a los atletas de ambos sexos en los grandes eventos deportivos. Método: analizamos 36 fotos publicadas en el periódico O Globo durante el año 2010. Resultados y discusión: se reveló el aumento de la visibilidad del rostro femenino, en comparación con lo que fue constatado por Romero y Pereira (2008); el voleibol y el atletismo fueron las modalidades con mayor número de inserciones en los medios de comuni… Show more

Help me understand this report

Search citation statements

Order By: Relevance

Paper Sections

Select...
2
1
1

Citation Types

1
2
0
1

Year Published

2017
2017
2024
2024

Publication Types

Select...
3
2
1

Relationship

0
6

Authors

Journals

citations
Cited by 6 publications
(4 citation statements)
references
References 2 publications
1
2
0
1
Order By: Relevance
“…Focusing on analysis of tweets featuring women, female athletes appear, above all, in football (20.88%), followed by tennis (17.67%), basketball (5.62%), swimming (5.22%) and athletics (2.81%). These results corroborate the tendency found in these previous studies which highlight that tennis, basketball [ 27 , 44 ] and athletics are the sports with the largest coverage within women’s sports [ 28 , 48 , 49 ]. Although there is no justification for gender of a male or female athlete to “affect the quality or quantity of coverage they receive” [ 50 ], the data reveals just the opposite.…”
Section: Discussionsupporting
confidence: 92%
“…Focusing on analysis of tweets featuring women, female athletes appear, above all, in football (20.88%), followed by tennis (17.67%), basketball (5.62%), swimming (5.22%) and athletics (2.81%). These results corroborate the tendency found in these previous studies which highlight that tennis, basketball [ 27 , 44 ] and athletics are the sports with the largest coverage within women’s sports [ 28 , 48 , 49 ]. Although there is no justification for gender of a male or female athlete to “affect the quality or quantity of coverage they receive” [ 50 ], the data reveals just the opposite.…”
Section: Discussionsupporting
confidence: 92%
“…No significant differences were found in the live attendance of sports events practiced by females, nor in the viewing of female sports competitions as a function of the type of sport practiced. These results partially reject the hypothesis posed about the influence of the media on sports practice and could suggest that the issue is not the rejection of adolescent males to watch sports practiced by females, but possibly that they do not find the sports they like as easily in the media [56,57]. In fact, previous studies have already pointed out the absence of female sports role models in the media [58].…”
Section: Discussionmentioning
confidence: 77%
“…In the selected episodes analyzed, it has been verified that the masculine representation continues to dominate the roles within sports journalism [33]. Stereotypes are constantly reinforcing that women are a kind of "outsiders" within this field [26,41]. Similarities were found in the physical pattern of women journalists: hegemonic faces, slim and slightly athletic bodies that are exposed by the use of tight clothing, representing what is socially accepted as beautiful [10,26,28] (see Table 2).…”
Section: Multiplatform Content Produces a Mansplaining Environmentmentioning
confidence: 99%