2022
DOI: 10.53624/kontribusi.v3i1.130
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Optimasi Pemasaran Digital Sartika FARM Hidroponik Menggunakan Social Messaging dan Google My Business

Abstract: Sartika Farm merupakan salah satu kelompok kerja ibu-ibu PKK di RT 39/RW 08 Kelurahan Singonegaran Kota Kediri yang masih memproduksi sayur hidroponik. Sartifa Farm berdiri sejak inisiasi program Kawasan Rumah Pangan Lestari (KRPL)di Kota Kediri (2019). Peningkatan kualitas dan kuantitas setelah pendampingan oleh TIM Hibah PKM Universitas Nusantara PGRI Kediri terhadap produksi sayur hidroponik perlu di perhatikan pada sisi distribusi pemasarannya. Pemasaran saat ini masih menggunakan konvensional dengan pembe… Show more

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Cited by 5 publications
(2 citation statements)
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“…UMN's Community Service Programme (PKM) starts in June 2022 and runs until October between researchers and the community to identify, design, and implement actions that aim to solve problems or improve social conditions within the community (Cahyo & Devi, 2022;Kemmis, 2006;Santoso et al, 2022). The flow figure 1 of PKM activities carried out is as follows.…”
Section: Methodsmentioning
confidence: 99%
“…UMN's Community Service Programme (PKM) starts in June 2022 and runs until October between researchers and the community to identify, design, and implement actions that aim to solve problems or improve social conditions within the community (Cahyo & Devi, 2022;Kemmis, 2006;Santoso et al, 2022). The flow figure 1 of PKM activities carried out is as follows.…”
Section: Methodsmentioning
confidence: 99%
“…Program telah selesai dilaksanakan dan mendapatkan penilaian dari peserta. Praktik baik Berdasarkan uraian pelaksanaan proram berbasis ODSIMED pada "Hak Cipta untuk Semua" dapat diungkap bahwa melalui ketercapaian program pemberdayaan masyarakat akan tinggi apabila program dikembangkan sesuai dengan karakteritik, kebutuhan mitra sasaran dan daya dukungan pemangku kebijakan (Santoso et al,2022;Santoso et al, 2021b;dan Santoso et al, 2020)…”
Section: Deseminate (Deseminasi)unclassified