2016
DOI: 10.26905/jkdp.v20i3.269
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Pengaruh Kualitas Layanan, Persepsi Nilai Dan Kepercayaan Terhadap Kepuasan Dan Loyalitas Pengguna Layanan Mobile Banking

Abstract: This study aims to determine the determinant of customer satisfaction and loyalty implications for users of mobile banking. This study used Structural Equation Modeling (SEM) to test the hypotheses of the study and use the software AMOS 5.0 and SPSS 20.0. The population in this study are the mobile banking users in seven banks in Palembang City; Bank Mandiri, Bank BNI, Bank BRI, Bank Danamon, Bank BCA, Bank Mega and Bank Permata. The research sample consist of 250 respondents to the provisions of the election … Show more

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Cited by 19 publications
(25 citation statements)
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“…This means that good con- sumer perception can affect user satisfaction with LinkAja digital wallet products. This is consistent with the results of previous studies conducted by Singh et al (2017) and Setiawan (2016), showed that there is a significant and positive influence between perception and consumer satisfaction. This is reinforced by the correlation of eight perception indicators that lead to satisfaction.…”
Section: Discussion Hypothesis 1 Testing (Effect Of Consumer Perceptisupporting
confidence: 93%
“…This means that good con- sumer perception can affect user satisfaction with LinkAja digital wallet products. This is consistent with the results of previous studies conducted by Singh et al (2017) and Setiawan (2016), showed that there is a significant and positive influence between perception and consumer satisfaction. This is reinforced by the correlation of eight perception indicators that lead to satisfaction.…”
Section: Discussion Hypothesis 1 Testing (Effect Of Consumer Perceptisupporting
confidence: 93%
“…Agung & Soliha (2014) juga menunjukkan kualitas layanan berpengaruh positif dan signifikan terhadap loyalitas. Setiawan (2016) juga menunjukkan hal yang sama pada pengguna layanan mobile banking.…”
Section: Pengaruh Kualitas Layanan Terhadap Loyalitas Nasabahunclassified
“…There is a significant and positive influence with a value of 0.250 of the Value Perception variable on Consumer Loyalty. According to research (Soegoto, 2013), (Setiawan, 2016), (Ramdhani et al, 2015). 7.…”
Section: Direct Influence Analysismentioning
confidence: 99%
“…There is a significant and positive influence with a value of 0.205 for the variable Customer Satisfaction on Consumer Loyalty. According to research (Soegoto, 2013), (Setiawan, 2016), (Ramdhani et al, 2015). In this section, it must answer the research problem or hypothesis that has been previously formulated.…”
Section: Direct Influence Analysismentioning
confidence: 99%
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