“…Setting aside for a moment the issues regarding definitions and terminology surrounding immersion, an objective measure for the evaluation of immersion in VR systems must deal in more tangible and explicit aspects of such systems. The influence that the actual technology used in the level of immersion that may be achieved is well documented through studies that measure the effects of screen size on immersion and the ensuing user attitudes and intents to use (Hou, Nam, Peng, & Lee, 2012), (Biocca, Daugherty, Chae, & Li, 2001) and similar studies on the technical aspects of systems such as depth perception in three dimensional viewing experiences and their influence on immersion (Ijsselsteijn, Ridder, Bouwhuis, & Freeman, 1997). While previous studies exist that propose objective measures for the measurement of immersion, they are based on the measurement of variables such as screen size, resolution, control methods, and latency (Cairns, Berthouze, Dopharee, & Jennet, 2006), or cognitive factors such as imagination, suspension of disbelief, interactivity, sensory completeness, fatigue, disorientation (Psotka & Davison, 1993) -all of which are valid constructs with which immersion has been measured, they are elements of VR system design developed and tailored to post facto immersion and presence studies without the theoretical basis of a theory as to why such elements are effective in immersion.…”