Promoting Malaysian “Batik” pattern through Automotive Interior Design

Samsuddin, Muhammad Fitri; Ahmad, Siti Nurul Akma; Johari, Mohd Hisham; Hamzah, Rostam Affendi; Samat, Raziq Abdul

doi:10.6007/ijarbss/v8-i12/5377

Cited by 1 publication

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“…The aesthetic richness of batik Kawung is embedded visually and metaphorically on its design and has been utilized for generations for various purposes. Traditionally, Batik is used as garment for clothes, but eventually, batik design and pattern evolved to other commodities such as handbag, shoes, wall frame and many others [2]. According to Muliani [3], batik could be a part of an aesthetic element for an interior design, especially in public spaces due to its applicative pattern.…”

Section: Introductionmentioning

confidence: 99%

Batik Kawung as Key Visual for the Graduation Ceremony of the UMN

Adiwijaya

2024

Atlantis Highlights in Social Sciences, Education and Humanities

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Pattern design that serves as key visual has an essential role to captivate audience's eyes and becoming a design identity that can display a strong message in many creative projects. In Indonesia, especially in the region of Central Java and Jogjakarta, there are multiple traditional Batik pattern designs that have deep philosophical meaning, symbolism and cultural values that can be utilized as a key visual for many design forms, including Batik Kawung Pattern. In a creative perspective, Kawung Pattern offer many opportunities to be explored as a primary design element due to it's strong philosophy and design adaptability, which suits Universitas Multimedia Nusantara's need to uphold local heritage as a main theme of each of their graduation ceremony. This paper breakdown the research and creative process to develop a pattern design for the 24th graduation ceremony of the UMN that conveys traditional Batik Kawung pattern and translate it to a contemporary design for exhibition purposes. The development process starts by researching a historical and philosophical meaning that is implanted in Batik Kawung motives, designing pattern for the main mock up asset and its implementation towards various design derivatives, such as stage panel mock up, photo booth panel, and motion graphics videos.

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Section: Introductionmentioning

confidence: 99%

Batik Kawung as Key Visual for the Graduation Ceremony of the UMN

Adiwijaya

2024

Atlantis Highlights in Social Sciences, Education and Humanities

View full text Add to dashboard Cite

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Promoting Malaysian “Batik” pattern through Automotive Interior Design

Cited by 1 publication

References 1 publication

Batik Kawung as Key Visual for the Graduation Ceremony of the UMN

Batik Kawung as Key Visual for the Graduation Ceremony of the UMN

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